VCCP cleverly leans into nostalgia with ad for Cadbury's 200th birthday
Creative Boom
JANUARY 10, 2024
I experienced this dilemma myself when I used to work on print magazines. But I always worried that would remind people how long they'd been buying the mag, how many unread issues they had piled up in the corner, and how they'd been meaning to check out that sexy new publication their friends had been raving about instead.
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