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Advertising Agencies: Maximising Marketing Potential

Inkbot Design

Advertising Agencies: Maximising Marketing Potential An advertising agency is a professional service firm that specialises in creating, planning, and managing advertising and promotional campaigns for clients. What Services Do Advertising Agencies Provide? to execute your plan correctly.

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Word of Mouth Marketing: The Power of Recommendations

Inkbot Design

This influential form of marketing relies entirely on person-to-person sharing rather than direct company advertising efforts. Reach While brands can only advertise to their existing audience, WOMM has unlimited reach as customers voluntarily promote to their networks.

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8 Cheap Marketing Techniques That Deliver Big Results

Inkbot Design

Embrace the power of social media channels, email newsletters, and online communities. Share your blog posts across your social media profiles, engage with your audience, and encourage them to share them. Last but certainly not least, remember to encourage your audience to share your videos on social media platforms.

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10 Creative Content Lessons From 2021 Super Bowl Advertising

Just Creative

Before social media and internet advertising, TV commercials were the main way of reaching the public during the Super Bowl. It partnered with Justin Bieber and social media influencers to launch a TikTok challenge that encouraged people to create content set to Bieber’s song “Yummy.” Image source: tubefilter.com.

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10 Creative Content Lessons From 2021 Super Bowl Advertising

Just Creative

Before social media and internet advertising, TV commercials were the main way of reaching the public during the Super Bowl. It partnered with Justin Bieber and social media influencers to launch a TikTok challenge that encouraged people to create content set to Bieber’s song “Yummy.” Image source: tubefilter.com.

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Fitness Marketing: How to Attract and Retain Loyal Gym Members

Inkbot Design

Make sure your brand identity is cohesive across your: Website Social media Print/digital ads Email newsletters Signage and displays in your facility Staff uniforms Equipment and facility decor Every touchpoint with your gym must hit people with a singular, magnetic vibe. Only do this with their consent. for members over their journey.

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How Branding Works: The Keys to Captivating Customers

Inkbot Design

Think of brand identity as a brand’s genetic code – the combination of traits distinguishing it from any other brand worldwide. Skittles is an excellent example because they use this crazy/unexpected tone throughout their ads/social media posts. Brand identity is what makes a company unique.

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