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Is social media for self-promotion over? Creatives reveal their honest thoughts

Creative Boom

In 2022, social media increasingly sucks for sharing content and finding work. Have you noticed how different social media feels at the moment? It's perhaps not surprising Alex has seen a lack of involvement in his content because other creatives feel less involved in social media overall. Make connections outside social media.

Media 543
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Guerrilla Advertising: How to Make Your Brand Stand Out

Inkbot Design

Guerrilla Advertising: How to Make Your Brand Stand Out Guerrilla advertising (or guerrilla marketing) is a term that describes the process of utilising unconventional and sometimes illegal tactics to generate free publicity for a brand, product, or service. Wouldn't you have to spend money on Facebook and other social media ads?

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Top 20 Best Advertising Campaigns of All Time

Inkbot Design

Top 20 Best Advertising Campaigns of All Time To successfully sell a new product or service, it is necessary to ensure that potential customers are aware of it. This is why advertising campaigns are so important. What are Advertising Campaigns?

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What is Display Advertising? A Beginners Guide

Inkbot Design

Display advertising, a crucial aspect of digital marketing , refers to visual advertisements on websites, apps, and social media platforms to promote products or services. It involves strategically placing eye-catching banners, videos, or rich media ads to capture the attention of target audiences.

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Brand Continuity: Establishing a Strong Connection

Inkbot Design

The brand's messaging, deeply rooted in happiness and togetherness, consistently permeates its advertisements and marketing campaigns. This involves establishing branded templates for various materials, such as websites, advertisements, and packaging. Firstly, maintaining a consistent visual identity is crucial.

Brand 77
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Rebranding Strategies: Reviving Your Company’s Image

Inkbot Design

Old Spice In 2008, Old Spice launched “Smell Like a Man, Man” to revive its brand and completely defy stereotypes around old-fashioned masculinity. Launch brand-focused advertising like TV spots, influencer campaigns, and social media takeovers to introduce the new look and story.

Brand 97
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The Top 10 Purple Logos of All Time

Inkbot Design

In recent years, Cadbury has continued to use purple in its packaging and advertising to strengthen its association with the brand. From television commercials to billboards to social media ads, the colour purple is a constant presence in Cadbury's marketing efforts. The Roku logo was designed by the branding agency Method in 2008.

Brand 72