Future Docs' sector-defying identity by Unfound aims to get more students through med school
Creative Boom
MARCH 11, 2024
Unfound also designed four custom icons to signal growth, journey, testimony, and study, which are used to sign-post Future Docs and steer users toward specific topics depending on their needs. In response, the studio introduced an ownable green hue as the brand's lead colour- an antithesis to the sea of conventional blues in the space.
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