Inkbot Design

JUNE 23, 2023

Business Video Animation: Captivate, Engage, and Convert So glad you've joined us to explore the fascinating world of Business Video Animation. Here's something to wrap your head around: research indicates that 85% of internet users in the United States watched online video content monthly on any of their devices in 2022.

Animation 118

Animation Marketing Marketing Arts and Crafts 118

Inkbot Design

NOVEMBER 3, 2023

8 Video Marketing Strategies that Reel in an Audience Have you ever gone fishing? Video marketing is a lot like fishing. Just like novice anglers, many businesses struggle with video marketing. Just like novice anglers, many businesses struggle with video marketing. Let's dive in!

Marketing 83

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Inkbot Design

AUGUST 11, 2023

7 Search Engine Marketing Trends To Be Aware Of The digital marketing landscape is in a constant state of evolution. This is especially true regarding search engine marketing trends, where ongoing algorithm updates and innovations necessitate flexibility and forward-thinking approaches.

Marketing 138

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Inkbot Design

DECEMBER 20, 2023

Ultimate Guide to Video Marketing on YouTube Video marketing has exploded in popularity over the last decade. YouTube, in particular, has become the go-to platform for brands looking to engage with audiences through video content. But simply uploading videos to YouTube is not enough.

Marketing 78

Marketing Marketing Arts and Crafts Brand 78

Just Creative

JUNE 28, 2020

Whether you’re a freelance graphic designer or heading up a new video production company, there are certain steps you need to take in order to make sure that your business kicks off strong and makes an impact from the get-go. There’s no doubt that marketing can be expensive, but it is necessary and vital for every business.

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Inkbot Design

DECEMBER 29, 2022

8 Reasons Why Video Marketing Is Critical for Your Business. We just released a visual to illustrate the future of video. This year has been the year of the video revolution for marketers. According to Wyzowl, 63% of companies already use video content marketing. The video market is a lucrative one.

Marketing 108

Marketing Marketing Advertising Advertising 108

Just Creative

AUGUST 31, 2020

It’s a new social media giant that’s wholly dedicated to video content. Soon 82% of all web traffic will gravitate towards videos. Aside from its natural appeal to brands and marketers, TikTok provides a self-service ad platform, creator marketplace, and other facilities to promote one’s brand. Add relevant hashtags to the post.

Marketing 238

Marketing Marketing Brand Branding 238

We And The Color

APRIL 23, 2024

Edit videos and schedule content directly for your TikTok and Instagram channels, all within the app. Knowledge workers and marketing teams can now scale up content creation on mobile devices, ensuring brand consistency at every step. Solopreneur Powerhouse: Manage your social media presence like a pro. But wait, there’s more!

Adobe 64

Adobe Templates Media Graphic Design 64

Noupe

JULY 19, 2023

Though traditional marketing methods can still provide results, video marketing has become an indispensable tool for modern marketers. When executed effectively, video marketing has the potential to become an incredibly effective advertising lever for businesses. Why is Video Marketing So Effective?

Marketing 98

Marketing Marketing Advertising Advertising 98

Inkbot Design

JANUARY 8, 2024

Types of Advertising: Traditional vs Digital Strategies Advertising is a critical component of most marketing campaigns and business growth strategies. Full-page glossy magazine ads also offer a high visual impact. Broadcast Advertising Broadcast advertising transmits audio and video ads over radio and television mediums.

Advertising 78

Advertising Advertising Digital Entertainment 78

Canny

MAY 7, 2024

Whether it’s dissecting the latest ad campaigns or exploring digital design trends, Creative Review doesn’t just inform; it makes you think harder about the impact of your work in the wider world. There’s a problem with the amount of content and resources created these days. There’s too much choice. Let’s get into it.

Brand 78

Brand Branding Templates Marketing 78

Inkbot Design

FEBRUARY 6, 2024

Digital Art Marketing: How to Develop a Strategy The world of art is rapidly adapting to the digital age. As consumer behaviours and technology continue to evolve, artists and galleries must embrace digital art marketing to connect with new audiences and art buyers. Social media and digital content improve discoverability.

Digital 91

Digital Marketing Marketing Art 91

Inkbot Design

APRIL 20, 2024

Ethical Marketing Trends in 2024 and Beyond According to a study, 81% of customers believe companies should help save the environment. It is imperative to bolster the marketing aspect of ethical branding with additional ethical endeavours. Using ethical branding enables companies to impact society positively.

Marketing 67

Marketing Marketing Media Brand 67

Inkbot Design

MAY 13, 2024

How can financiers and bean counters combine with clever marketing without losing professionalism? Brand storytelling & personality development Online/ offline integration Building credibility & trust The future of financial marketing Ready to rebrand yourself concerning the bank’s image? Well, think again, mate!

Brand 77

Brand Branding Marketing Marketing 77

Designs.Ai

JULY 12, 2021

Every time you scroll through Instagram and see a random video ad about an app or game, someone else is downloading it. In fact, according to the Wyzowl 2020 video marketing survey, we find that 74% of total audiences on Instagram download an app or game from video product ads! That is […].

Marketing 52

Marketing Marketing Production 52

SpeckyBoy

FEBRUARY 1, 2024

State of Email 2024 Insights into email marketing benchmarks, industry statistics, and trends, for this year. Challenges of Building a Shared Experience on the Web Eric takes a look at how the web brings us together in a quirkyway, and discusses how it impacts web designers trying to build these experiences. What is CSS Motion Path?

Web Design 101

Web Design Web Design Filmmaking Layout 101

Inkbot Design

FEBRUARY 29, 2024

How to Manage a Marketing Budget A marketing budget is a plan that outlines the costs associated with marketing efforts over a specific period. A well-managed marketing budget is critical for any business wanting to grow and succeed. Setting your overall budget guides the scope of marketing activities possible.

Marketing 67

Marketing Marketing Media Advertising 67

Noupe

MAY 6, 2021

The message is clear at this point: B2B organizations can’t afford to leave video out of their marketing efforts. More marketers incorporate video into their content strategies every year, and the results speak for themselves. So, how do you develop a B2B video marketing strategy to build your brand?

Marketing 93

Marketing Marketing Brand Branding 93

Inkbot Design

JANUARY 23, 2024

Co-Marketing: A Powerful Strategy for Business Growth Co-marketing, partnership marketing, or alliance marketing is an innovative approach for dramatically increasing the reach, exposure, and resources available to participating businesses. This ensures mutual benefit. It's a win-win. Popular for awareness building.

Marketing 80

Marketing Marketing Brand Branding 80

Inkbot Design

OCTOBER 7, 2023

Top Video Marketing Platforms: Features & Comparison Video marketing has become an integral part of digital advertising for businesses. And specially-designed video marketing platforms are essential for creating videos that captivate your audience – in ways YouTube alone can’t match.

Marketing 80

Marketing Marketing Brand Branding 80

Noupe

MARCH 21, 2023

Unsurprisingly, this also means that brands around the globe are frantically scrambling to capitalise on TikTok marketing opportunities. But in the race to stamp their mark on the TikTok app, many of these advertisers are overlooking the importance of a solid marketing strategy. Is TikTok marketing effective? The result?

Marketing 109

Marketing Marketing Advertising Advertising 109

Inkbot Design

AUGUST 21, 2023

15 Small Business Marketing Ideas to Skyrocket Your Brand Welcome to an in-depth look at cutting-edge small business marketing ideas that can take your brand's reach and revenue to new heights in 2023. We'll provide actionable tips to refine your marketing strategy based on the latest market research and real-world examples.

Marketing 77

Marketing Marketing Brand Branding 77

Inkbot Design

MAY 8, 2024

In our highly connected world dominated by social media, where thousands of marketing messages are thrown at us daily, having one voice and visual identity that makes sense is essential. A Cohesive Visual Identity We are visual beings, and images profoundly impact our psyches. Imagine the iconic golden arches. Let’s break it down.

Brand 93

Brand Branding Marketing Marketing 93

Inkbot Design

APRIL 30, 2024

How Enhanced UX Transforms Photography Marketing Photography has changed so much because of digital technology. In this blog post, we look at how investing in user experience can help transform photography marketing strategies and enable photographers to stand out. 10 Tips for Photography Marketing & UX 1.

Marketing 69

Marketing Marketing Photography Client 69

Noupe

SEPTEMBER 15, 2023

Video has become a crucial component of many brand marketing strategies. In fact, according to Wyzowl’s report, 91% of businesses now use video as a marketing tool. In this guide, I’ll cover everything you need to know about video editing for SEO. ” What is Video SEO?

Marketing 112

Marketing Marketing Media Digital 112

Inkbot Design

OCTOBER 27, 2023

The Ultimate Guide to Creating Engaging Explainer Videos The only thing worse than no video is a boring video. We've all been there – clicking play on an explainer video, only to find ourselves zoning out 30 seconds later. But creating videos that engage doesn't have to be complicated or expensive.

Animation 86

Animation Arts and Crafts Brand Branding 86

Inkbot Design

APRIL 11, 2023

How To Use Influencer Marketing To Boost A Brand The influencer marketing industry has never been stronger, and it's expected to grow considerably. According to Statista, the global influencer marketing market was valued at US$16.4 billion in 2022, with Instagram leading this exponential and continual expansion.

Marketing 126

Marketing Marketing Brand Branding 126

Inkbot Design

JULY 7, 2023

How to Market Your Brand on Social Media It's fascinating to witness how startups, small businesses, and even large companies have recognised the tremendous potential of social media as a powerful marketing tool. Statistics reveal the sheer magnitude of social media's impact on marketing efforts.

Media 101

Media Marketing Marketing Brand 101

Inkbot Design

JANUARY 13, 2024

Some key things that set digital branding apart include: Reaching Digital Audiences Digital branding focuses on reaching target audiences through digital touchpoints like websites, social media, mobile apps, online ads, email marketing, and more. Greater visibility gives brands access to larger markets. What is Digital Branding?

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Digital Brand Branding Media 78

Inkbot Design

JANUARY 14, 2024

The Power of Colour in Branding and Marketing Colour plays a vital role in branding and marketing. This article explores the psychology and impact of colour in branding and marketing. This article explores the psychology and impact of colour in branding and marketing.

Marketing 69

Marketing Marketing Brand Branding 69

Noupe

JUNE 5, 2023

Social media marketing has changed the way that businesses connect with consumers. This can help marketers build a connection with a multi-generational audience, too, as different demographics have vastly different preferences in the digital world. Digital marketing is an innately audience-focused approach to content creation.

Media 95

Media Marketing Marketing Digital 95

Inkbot Design

JUNE 4, 2023

8 Cheap Marketing Techniques That Deliver Big Results In today's dynamic and digital-driven business world, marketing has become a battle of budgets. It's high time we debunked the age-old myth that quality marketing always equals big spending. The answer lies in clever, cheap, and effective marketing techniques.

Marketing 101

Marketing Marketing Media Brand 101

Inkbot Design

JANUARY 22, 2024

Micro-Influencers Making Waves on Instagram Influencers have become an integral part of marketing strategies. Micro-influencers – everyday social media users with more minor, niche followings – also create significant impacts. But it's not just mega-influencers with millions of followers that brands collaborate with.

Marketing 73

Marketing Marketing Brand Branding 73

Inkbot Design

MARCH 20, 2023

Digital Advertising is a buzzword that has become ubiquitous in marketing due to its ability to help businesses attract and retain customers. With digital advertising, you can target a specific audience, allowing you to optimise your marketing spend and drive high-quality leads that are most likely to convert.

Advertising 121

Advertising Advertising Digital Marketing 121

Inkbot Design

MAY 17, 2022

Top 6 Digital Marketing Trends for Your Small Business. We are in the second quarter of 2022, where keeping up with dynamic digital marketing trends may seem challenging, but business owners need to do so. Small to mid-sized business owners struggle to adapt to shifting consumer behaviour while digital marketers embrace the chance.

Marketing 134

Marketing Marketing Digital Advertising 134

Inkbot Design

NOVEMBER 30, 2023

Word of Mouth Marketing: The Power of Recommendations Word of mouth marketing, often abbreviated as WOMM, refers to any positive or negative customer recommendation about a product or company. This influential form of marketing relies entirely on person-to-person sharing rather than direct company advertising efforts.

Marketing 73

Marketing Marketing Advertising Advertising 73

Inkbot Design

OCTOBER 7, 2023

Guerrilla Marketing Tactics: Unleashing Creativity and Innovation Regarding marketing, standing out from the competition and capturing consumers' attention requires innovation and creativity. That’s where guerrilla marketing comes in. They also encourage word-of-mouth marketing.

Marketing 67

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