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10 Tips to Bag Your First Graphic Design Gig

Inkbot Design

As a newcomer, landing that crucial first client can seem daunting. You can kickstart your freelance graphic design career with strategic planning and persistent effort. In this comprehensive guide, I'll walk you through my top tips for turning your graphic design dreams into a reality. Include context, e.g. client needs.

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Why Market Positioning Matters in Graphic Design

Purple Rose Graphics

One of graphic design’s best friends is marketing. Market Positioning, sometimes shortened down simply to “positioning or position” is a tenet of marketing theory. This is why today I wanted to go over some basics on market positioning and how it ties into graphic design. What is Market Positioning?

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The top 2 questions I get asked the most as a graphic design and visual marketing specialist

Purple Rose Graphics

I spend a lot of time answering questions for potential clients, active clients, and former clients. What purpose does graphic design have in a business? What purpose does graphic design have in a business? I’ve seen it so much as a designer and visual marketing specialist.

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Guide to Legal Requirements for Website Designers

Inkbot Design

As a website designer , you ensure sites follow regulations and protect user rights. Neglecting these duties can result in fines, lawsuits, and damage to your clients and reputation. As you undertake new client projects, conduct thorough research beforehand to identify relevant regulations.

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What Is the Difference Between Branding and Positioning?

Inkbot Design

Branding refers to creating, positioning, and promoting that identity in the minds of target customers. It evolves based on market positioning and customer perceptions over time. Developing a Brand Strategy Branding does not happen by accident. What Is the Difference Between Branding and Positioning?

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SEO Outsourcing and Web Design for Success

Inkbot Design

not just during project hours) A proven track record of helping clients improve their organic search rankings promptly. If you choose the latter route, check out their portfolio and references before hiring them. The Significance of Web Design Web design is a critical aspect of online marketing.

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How to Create a Great Corporate Identity: A Complete Guide

Inkbot Design

Many businesses opt for a simple look to make it easy for their clients to visualise their company when they hear the name. However, using a complex design can also be effective. A strong logo gives the organisation credibility and establishes its presence in the market. Logo Design Tips. Research and Know the Market.