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Wedge refreshes the identity of 'Canada's Cocktail'

Creative Boom

Mott's Clamato Caesar is a legacy brand that has barely changed for decades, but its new identity has found a way of reinforcing its heritage with a modern and desirable touch. Montreal and LA-based studio Wedge has been behind the brand evolution of Mott's Clamato Caesar, "Canada's Cocktail", since 1969.

Portfolio 448
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15 Modern Branding, Visual Identity and Logo Design Examples

Graphic Design Junction

Today, we present yet another exquisite collection of modern brand visual identity, and logo designs. Each design within this collection serves as a testament to the creative prowess and innovation that can be achieved in the realm of corporate branding and visual identity. List of Modern Brand Visual Identity and Logo: 1.

Brand 328
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Balancing Creativity And Client Expectations In Graphic Design

Designer Daily

The essence of successful graphic design lies in the harmonious blend of your vision as a designer and the client’s demands. In this dynamic field, keeping your explorations on track is crucial. Let this article guide you into maintaining this equilibrium, ensuring your work aligns with your creativity and client goals.

Client 383
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Why clients often undervalue graphic design (and how to persuade them otherwise)

Creative Boom

There's more to a brand's identity than a logo. factor into brand personality. I think we're all too often perceived as just 'image makers' or people who can make 'pretty pictures' – and some clients don't understand the thought process that goes into creating a creative piece of design or a brand identity," she says. "So

Client 521
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Beyond Imagination: Exploring Samji’s Stunning Digital Illustrations

Graphic Design Junction

In this post, we will present a curated selection of his finest digital art illustrations , designed to ignite your creativity and spark inspiration. Impact and Recognition Samji’s artwork has garnered widespread acclaim and recognition within the digital illustrations art community and beyond.

Digital 331
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23 incredible packaging designs to inspire you to enter the Pentawards 2023 today

Creative Boom

Sustainable design Platinum winner: re:incarnated spirits by Ruska Martín Associates Imagine being able to put 'award-winning' next to your name on your bio: what could that do for your career? If you work in packaging design and have reached a certain standard, you should be getting recognition for your efforts.

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The Ultimate Guide to Brand Strategy

Just Creative

When big brands decide to reinvent not only themselves but also their brand strategy, it can make for some big news. The point of that little story is that sometimes, even the biggest brands need a brand strategy or need to change theirs up to succeed in today’s economy. Related: 101+ Brand strategy resources.

Brand 336