Creative Boom

MAY 24, 2023

So it may not surprise you that the broadcaster has today unveiled a new masterbrand, bringing all its content, channel brands and streaming service together under one roof. The new branding is the work of Hudson-Powell , partners at Pentagram London , working in collaboration with Channel 4's in-house agency 4creative.

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Abduzeedo

MARCH 21, 2024

Unleashing Creativity: Headspace's Unique Art Supply Branding abduzeedo 0321—24 Discover Headspace Art Supplies for a unique blend of high-quality crafting, branding, and visual identity. Unleash creativity and mindfulness through art.

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Creative Boom

OCTOBER 2, 2023

Founded in New York in 2016, Homesick is a home fragrance and lifestyle brand with a simple goal: to bring joy to your home by helping you feel closer to the people, places and moments that matter most. When it comes to the design and packaging of products like this, several obvious visual cliches come to mind.

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Creative Boom

JULY 5, 2023

When you want to infuse a brand with personality, there's nothing like a bit of fun character design. Here's a great example from Process Play , an independent design and identity studio based in West Yorkshire working across the worlds of art, music, culture and craft. as long as you get it right.

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Creative Boom

MARCH 15, 2022

As creatives, many of us tend to steer clear of the brasher side of the fashion industry, leaning instead towards independent designers and makers who craft quality items, ideally with sustainability in mind. One such British brand that's caught our eye lately is LPOL , a specialist in timeless bags made from reclaimed fabrics.

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Creative Boom

AUGUST 30, 2023

The Belfast-based branding specialists have pulled off another winning identity for Little Sister: a takeaway hatch on the northern Irish coast. And now they've joined forces once more to craft a sister brand, literally called Little Sister: a takeaway hatch serving speciality coffee and soft serve ice cream.

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Inkbot Design

MARCH 6, 2024

Business Branding Integration: Crafting a Cohesive Brand Imagine this – you're a consumer swimming through a sea of choices. You're bombarded by countless brands vying for your attention and loyalty. How do you decide which brand to trust and embrace in this competitive landscape?

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Creative Boom

JANUARY 8, 2024

Let's face it: Motion design is in enormous demand right now – from website, brand packages and app experiences to in-store terminals, TV, VFX, movies, AR, and virtual reality. So there are many questions, feedback and troubleshooting that people run into, and that's really helping them improve their craft."

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Creative Boom

APRIL 17, 2023

The Click has created new branding for Norwich Castle, a medieval historical landmark originally established on the order of William the Conqueror in 1067. Since it was first created nearly 1,000 years ago, Norwich Castle has been a fortification, a royal palace, a prison and, more recently, a museum and art gallery.

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Designer Daily

NOVEMBER 20, 2023

Graphic designing is the art of communicating your message to your audience through visuals. Therefore, all elements like images, typography, fonts, colors together make up a brand design. Needless to say, graphic designing has the power to alter the perception of a brand.

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Abduzeedo

APRIL 29, 2024

Branding and Visual Identity in Ostraka’s Pottery Art abduzeedo 0429—24 Discover how Ostraka merges branding and visual identity with artisanal pottery in Macedonia, creating minimalistic yet functional designs. This philosophy is seamlessly woven into their branding, starting with the name itself.

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Abduzeedo

SEPTEMBER 26, 2023

Bloom Robbins: Crafting a Narrative Through Branding abduzeedo 0926—23 In the contemporary realm of design, evoking emotions and constructing narratives is paramount. Lukas Majzlan's recent endeavor in branding and visual identity for Bloom Robbins perfectly encapsulates this. It evokes images of a modern-day heroine.

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Inkbot Design

SEPTEMBER 1, 2023

Colour Psychology in Branding: Crafting Emotional Palettes Can you think of colours associated with certain brands? Not only is every colour meaningful, but associating colours with your brand also helps it to stand out and be memorable. Many big brands use red as their logo colour, such as Coca-Cola and YouTube.

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Inkbot Design

JULY 9, 2023

Brand Experience: Crafting Memorable Connections Welcome to the exciting world of branding, where creating memorable connections is the name of the game. Today, we're diving deep into “The Power of Brand Experience: Crafting Memorable Connections.” That, my friend, is the magic of brand experience.

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Creative Boom

OCTOBER 22, 2023

Our recent interview with Teemu Suviala on why today's brands are too bland is a case in point. Case in point, freelance designer and art director Ferran Feixas doesn't hate on social media. In fact, he puts forward an argument you don't often hear: that it's actually responsible for pushing branding barriers beyond across the board.

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Designer Daily

FEBRUARY 8, 2024

When crafting visually appealing pieces, you’re not merely focusing on aesthetics; you’re communicating a message, evoking emotions, and solving problems. Begin each project with a definitive understanding of your aims, be it increasing brand awareness, boosting user engagement, or driving sales.

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Creative Boom

FEBRUARY 27, 2023

Credit: How&How / Sauce Labs Sauce Labs , a leading software testing platform, has launched a colourful new brand by How&How. The new brand strategy shows off how Sauce Labs backs these dynamic teams by equipping them with the tools, service and confidence to solve any complex challenge. Accelerate.

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Inkbot Design

JULY 15, 2023

Crafting a Winning Brand Positioning Strategy for Market Success Have you ever wondered what sets successful companies apart from the rest? How do some brands capture the hearts and minds of their target audience while others struggle to make a lasting impression? Now, what exactly is brand positioning? That's right!

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Inkbot Design

MAY 12, 2023

Liquor Branding: Crafting an Irresistible Identity In a world where an impressive 30,000 new spirits products were launched globally in 2022 alone, standing out on the crowded shelves of a liquor store is no mean feat. The brand is unfamiliar, but the packaging whispers a tale that resonates with you.

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Inkbot Design

JANUARY 10, 2024

Logo Design Rules: 10 Golden Rules for Crafting Logos Logos are one of the most vital elements of any brand's visual identity. This comprehensive guide covers all the essential logo design rules, best practices, tips, examples, and more to equip you with the knowledge for crafting brilliant logos. So, let's dive in!

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We And The Color

JANUARY 27, 2024

In digital commerce, where first impressions are everything, product photography has emerged as the unsung hero in the realm of sales and customer attraction. Through this course, participants get an exclusive peek into her creative process, learning how to elevate their product photography to new heights.

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Inkbot Design

NOVEMBER 4, 2023

Optimising Product Design: Creating Products People Love Product design is an art and a science. It requires creative vision and analytical precision to craft digital experiences that truly resonate with users and deliver real value. How do they think about and interact with products like yours? The result?

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Inkbot Design

APRIL 5, 2023

The Art of Brand Inspiration (with Examples) Welcome, my fellow entrepreneurs and brand enthusiasts! Today, I want to talk to you about the art of brand inspiration. Building a successful brand is more than creating a logo or a catchy tagline. That's where the art of brand inspiration comes in.

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Creative Boom

APRIL 17, 2023

The Click has created new branding for Norwich Castle, a medieval historical landmark originally established on the order of William the Conqueror in 1067. Since it was first created nearly 1,000 years ago, Norwich Castle has been a fortification, a royal palace, a prison and, more recently, a museum and art gallery.

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Abduzeedo

MARCH 29, 2024

SAND: Unveiling the Art of Swimwear Branding and Visual Identity abduzeedo 0329—24 Dive into SAND's branding and visual identity project, showcasing how it mirrors the diversity of Brazilian beaches and bodies for a unique swimwear brand. This inquiry led to the brand's foundational element - sand.

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Abduzeedo

NOVEMBER 27, 2023

Crafting Elegance: Sabbath Studio's Brand development for NOR/DECO AoiroStudio 1127—23 In the vibrant city of Monterrey, Mexico, Sabbath Studio stands as a design powerhouse, weaving narratives of elegance and innovation. Sabbath Studio elevates the art of craftsmanship, ensuring that each product tells a story of meticulous creation.

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Inkbot Design

FEBRUARY 5, 2024

Brand Essence: The Heart and Soul of a Brand Brand essence is a foundational concept in marketing that refers to the heart, soul, and intrinsic nature or value of a brand. It encapsulates what a brand fundamentally stands for and what makes it unique. What Exactly is Brand Essence? What problem do we solve?

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Inkbot Design

OCTOBER 31, 2023

How to Craft a Digital Brand Strategy That Connects In the crowded and noisy online world, standing out with a digital brand strategy is more complicated than ever. As Seth Godin famously said, “Don't find customers for your products; find products for your customers.” Yet, it's essential to thrive.

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We And The Color

MARCH 26, 2024

Their products, crafted from natural materials that develop a patina over time, are meant to be cherished heirlooms. Partnering with design studio Parker , Holcomb sought to establish a brand identity that reflects this ethos. They admire Holcomb’s dedication to responsible and beautiful product creation.

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Moo

MARCH 24, 2023

Craft fairs are a great way to get your brand out there. But a bit of creative branding, personalized customer service and savvy marketing can make all the difference. But as a creative, you’ll probably have an artistic streak, so making sure your brand looks good should come naturally.

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Graphic Design Junction

MARCH 11, 2024

In today’s competitive marketplace, building a strong brand is essential for success. A brand visual identity which including brand logo, website, mobile app and stationery items are playing a pivotal role in shaping its perception among consumers, distinguishing it from competitors, and fostering loyalty and trust.

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Inkbot Design

JANUARY 21, 2024

Luxury Brand Marketing & High-End Branding Luxury brands exist in a rarefied world of high prices, exceptional quality, heritage and pedigree, exclusivity, and aspirational identities. This comprehensive guide explores the fundamental principles, strategies, and examples of luxury brand marketing and high-end branding.

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Inkbot Design

MAY 1, 2024

How Branding Works: The Keys to Captivating Customers We’re surrounded by brands every day. But have you ever stopped to think about how branding works? From fancy logos to those jingles that get stuck in our heads, branding is inescapable. A good brand is like glue for your brain.

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Inkbot Design

MARCH 1, 2024

11 Luxury Brand ing Trends To Pay Attention To The luxury goods market has seen tremendous growth over the past decade, fueled by rising incomes and changing consumer attitudes, especially among younger generations like Millennials and Gen Z. This article will explore key trends shaping luxury branding in 2024 and beyond.

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Design Beep

NOVEMBER 8, 2023

In the bustling world of consumer goods, the art of product packaging takes center stage as a vital influencer of purchasing decisions and brand perception. Effective packaging not only grabs the attention of potential customers but also eloquently communicates the intrinsic value a product offers.

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Design Beep

MARCH 7, 2024

As the digital world continues to transform at a breakneck pace, the mastery of crafting compelling digital products stands out as a crucial determinant of success. This demands a holistic approach to digital product design, blending insight, innovation, and creativity.

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Inkbot Design

OCTOBER 18, 2023

Creative Branding is the Secret to Winning Business Crеativе branding goеs beyond convеntional markеting stratеgiеs. It's about infusing innovation into еvеry aspect of your business to еstablish a distinct and mеmorablе brand identity. Crеativе branding isn't just important; it's indispеnsablе for modern businеssеs.

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