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Extreme Reach becomes XR as Athletics rebrands video production and management platform

Creative Boom

Now known as XR , the company has been at the heart of the entertainment business for decades - helping advertisers manage assets and the wider industry manage payroll. As for the colour palette, Athletics channelled a diverse array of tones – modernist aesthetics inspired by fashion and skincare, film culture and research consultancies.

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Emma Eriksson's top five books reveal what inspires her to succeed in advertising

Creative Boom

After heading creative at her own firm for more than a decade, teaching classes in advertising and art directing at Miami Ad School, working for ad giants like TBWA, and producing award-winning creative for F&B in Sweden, Emma Eriksson is a master of the creative process and has a proven track record of work that commands our attention.

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Best Halftones Brushes, Textures and Effects for Photoshop and Illustrator

Graphic Design Junction

It adds depth, texture, and a vintage charm to designs, making them stand out with character and style. In the realm of digital design, harnessing the power of halftones requires the right tools – and that’s where the magic of best halftones brushes , textures, and effects for Photoshop and Illustrator comes into play.

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Zhanjiang Liu embraces unpredictability in his chaotic pen and ink drawings of daily life

Creative Boom

Having previously worked as an art director for commercials at advertising agencies, Zhanjiang Liu felt it was time for something new. Another creative Zhanjiang greatly admires is the fashion photographer Tim Walker. His strong theatrical style brings a warm classical atmosphere to the fashion industry," he explains.

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Top 10: Fashion Identities

Mindsparkle Mag

Usually, many fashion brands make use of these long-lasting packaging for us to become their free advertising. So, digging clothing, today, we're presenting Top 10: Fashion Identities. Wear the most iconic outfit that makes you, you for this week's Top 10: Fashion Identities.

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Defy's anniversary ads for Boyds strike the perfect balance between past and future

Creative Boom

Striking that balance is one of the biggest challenges facing advertisers, but it can be done. Bold visual statement To unite legacy and new-to-Boyds audiences, Defy paired vintage ads with a fresh anniversary logo, a new font, and modern fashion photography. On the other hand, you don't want people to think you're old hat.

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10 recommended independent jewellery designers to follow and support in 2023

Creative Boom

Kassandra Lauren Gordon Based in London, Kassandra Lauren Gordon is an award-winning multidisciplinary artist who, through a journey of self-discovery, found inspiration to channel the experience, texture, and voice of herself and her community into her jewellery craft. We especially love her Morano spiked halo earrings , £130.