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Campaign for comedy improv chain highlights how to harness FOMO in marketing

Creative Boom

A new campaign for The Improv comedy club chain by Here Be Dragons has a lesson to teach anyone who works in advertising. So it's strange, really, that creatives don't make more use of FOMO in their advertising campaigns. We all know that FOMO ('Fear of Missing Out') is a powerful psychological motivator.

Marketing 390
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How to Start a Digital Marketing Agency

Inkbot Design

How to Start a Digital Marketing Agency Starting a digital marketing agency can be an exciting and rewarding entrepreneurial journey. As more businesses realise the power of digital marketing, the demand for these services continues to skyrocket. The global digital marketing industry will grow to $1.2

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Types of Advertising: Traditional vs Digital Strategies

Inkbot Design

Types of Advertising: Traditional vs Digital Strategies Advertising is a critical component of most marketing campaigns and business growth strategies. With so many options, it can get overwhelming to determine the suitable advertising types and mediums to use.

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Conran Design Group crafts new logo and identity for global comms group Havas

Creative Boom

Havas is a multinational advertising and PR company headquartered in Paris with a long and illustrious history. It originally grew out of the world's first news agency, created in 1835, and most recently was integrated into media, entertainment, and communications conglomerate Vivendi in 2017.

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Learn Digital Marketing: The Complete Guide for Beginners

Inkbot Design

Learn Digital Marketing: The Complete Guide for Beginners Digital marketing has revolutionised how businesses promote their products and services. This comprehensive guide will teach you how to learn digital marketing to grow your business. Why Learn Digital Marketing?

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15 Marketing Tips To Grow Your New Business

Just Creative

There’s no doubt that marketing can be expensive, but it is necessary and vital for every business. If you want your business to grow, you need to invest in effective marketing strategies in one way or another. Network As Much As You Can. Network within specific industry groups as well. Email Marketing.

Marketing 356
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9 Creative Advertising Ideas to Transform Your Campaigns in 2021

Design Wizard

Discover creative advertising ideas to stop your target audience in their tracks and stand out from your competitors. Creating fresh advertising content that hooks your customers is getting trickier as attention spans shorten the huge number of ads that fight for your target audience’s attention. Craft Incredible Street Art.