article thumbnail

Online Video Marketing: Essential to Digital Advertising

Inkbot Design

Online Video Marketing: Essential to Digital Advertising Video content has become integral to digital marketing strategies. With platforms like YouTube and the rise of video across social media, implementing online video marketing should be a priority for businesses looking to succeed in today's digital landscape.

article thumbnail

Campaign for comedy improv chain highlights how to harness FOMO in marketing

Creative Boom

A new campaign for The Improv comedy club chain by Here Be Dragons has a lesson to teach anyone who works in advertising. So it's strange, really, that creatives don't make more use of FOMO in their advertising campaigns. We all know that FOMO ('Fear of Missing Out') is a powerful psychological motivator.

Marketing 342
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Types of Advertising: Traditional vs Digital Strategies

Inkbot Design

Types of Advertising: Traditional vs Digital Strategies Advertising is a critical component of most marketing campaigns and business growth strategies. With so many options, it can get overwhelming to determine the suitable advertising types and mediums to use.

article thumbnail

Digital Advertising: Boosting Your Online Presence

Inkbot Design

Digital Advertising: Boosting Your Online Presence Technological advances have dramatically changed the business landscape, revolutionising advertising, a critical aspect of business operations. Digital advertising offers excellent potential for improving your online presence and connecting with your target audience.

article thumbnail

Should You Use YouTube Pre-Roll Advertising?

Just Creative

In the evolving world of digital marketing, video advertising is the trend for 2020. Marketers are including video in their content marketing strategies at an increasing rate. I’m hear to tell you whether businesses should shift budgets to YouTube pre-roll advertising. What Can I Use Pre-Roll Ads For?

article thumbnail

Guerrilla Advertising: How to Make Your Brand Stand Out

Inkbot Design

Guerrilla Advertising: How to Make Your Brand Stand Out Guerrilla advertising (or guerrilla marketing) is a term that describes the process of utilising unconventional and sometimes illegal tactics to generate free publicity for a brand, product, or service. I can think of many ways to market a business online.

article thumbnail

15 Marketing Tips To Grow Your New Business

Just Creative

There’s no doubt that marketing can be expensive, but it is necessary and vital for every business. If you want your business to grow, you need to invest in effective marketing strategies in one way or another. Network As Much As You Can. Network within specific industry groups as well. Email Marketing.

Marketing 356