Your own private internet
UX Collective
APRIL 22, 2023
At the very same moment, a 65-year-old retired woman of colour from Vancouver visits the exact same URL, but gets a different experience. If this sounds far-fetched, know that way back in 2016, Netflix was already generating and testing their own ads using AI. The generated copy is empathetic (and there are no jokes).
Let's personalize your content