Remove 2009 Remove Advertising Remove Publication Remove Typography
article thumbnail

Mother devises dynamic and impactful new identity for Brooklyn Org

Creative Boom

Working pro bono, Mother has created a new name, visual identity and advertising for the Brooklyn Community Foundation. Mother is also creating an advertising campaign based on the call to action, 'For the Love of Brooklyn', to introduce locals to the organisation. The wordmark is inspired by Brooklyn's famed neighbourhood blocks.

article thumbnail

Is Your Logo Design Up To Date? Re-evaluating Your Brand Identity

Inkbot Design

billion (2012) Old Spice 2008 $10 million Sales doubled (2009) Airbnb 2014 $100 million Revenue tripled (2017) Pepsi 2008 $1.2 billion (2009) Burberry 1999 $2.3 Graphic icons give way to strategic custom typography that defines your brand name. Post-Rebranding Revenue Increase Starbucks 2011 $1.2 billion $1.9 billion $1.6

Brand 91
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Good Logo vs Bad Logo Design & How it can Affect your Business

Inkbot Design

Typography. Typography is the visual form of the written word, and in the world of logo design, there are millions of text variations that your logo can adopt. The typography looks at the font, text size, shape and emotions elicited from the visual word. What are the Design Elements of a Logo? Good Logos are Versatile.

Brand 113
article thumbnail

Top 10 Bad Logos: Avoid These Logo Design Mistakes

Inkbot Design

3 – Ineffective Typography Typography plays a pivotal role in logo design. Typography can express qualities like elegance, strength, or friendliness. Carefully selecting the font, size, alignment, spacing, and arrangement is critical to effective logo typography.

Brand 80
article thumbnail

11 Graphic Design Tips to Create Images Like a Pro On Instagram

Graphic Design Junction

It involves everything from typography to photography and can be used in many different capacities, including branding, advertising, and social media. Facebook was established in the year 2006, and it didn’t take long before individuals began utilizing the site for the purpose of advertising and marketing products and services.

article thumbnail

Fab new typefaces to freshen up your design projects this Spring

Creative Boom

With samples built around a made-up climate conference, we imagined the usual swag and public-space banners replaced with PSAs that could stick around long after irreverent graphics made with delight. Evan's first public release is a 12-font family titled Gaffeur, which was inspired by improvised letterforms fashioned from gaffer tape.

article thumbnail

Knowing Your Design History is Crucial to Aesthetic Innovation

Eye on Design

Fast forward twenty years, and a Memphis rebirth thrust it back into the public consciousness. For another example, let’s turn to the 2009 Want It campaign for Saks designed by Shepard Fairey’s Studio Number One , whose uncanny impersonation of Constructivism recycles more than just a visual language. .