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Defy's anniversary ads for Boyds strike the perfect balance between past and future

Creative Boom

Striking that balance is one of the biggest challenges facing advertisers, but it can be done. Founded in 2001, the agency's early years were spent working with action sports brands such as Burton Snowboards in 2004, developing campaigns featuring Olympians Shaun White and Hannah Teter.

Sports 407
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Top 20 Best Advertising Campaigns of All Time

Inkbot Design

Top 20 Best Advertising Campaigns of All Time To successfully sell a new product or service, it is necessary to ensure that potential customers are aware of it. This is why advertising campaigns are so important. What are Advertising Campaigns?

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What is Display Advertising? A Beginners Guide

Inkbot Design

Display advertising, a crucial aspect of digital marketing , refers to visual advertisements on websites, apps, and social media platforms to promote products or services. Display advertising serves various purposes, including enhancing brand visibility , driving website traffic, and generating leads or conversions.

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13 Scarily Good Brand Marketing Campaigns To Remember

Canny

Brand marketing campaigns are all the rage. Traditional sales marketing is dying. Brand marketing is growing and will continue to grow. We’re going to skip on MailChimp and Wistia because they’re working in brand affinity marketing, and we have a whole post about that coming soon. Who’s getting it right? Or have they?

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Is social media for self-promotion over? Creatives reveal their honest thoughts

Creative Boom

Mixing posts with forced advertising has made my feed less tailored to my interests and more about me being a customer for others.". But these platforms weren't built for us to market our business, so we try not to moan about them and keep showing up and having fun on our TikTok channel.". So, how widespread are these experiences?

Media 543
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The Top 10 Purple Logos of All Time

Inkbot Design

Cadbury has been using the colour purple in its branding and marketing efforts for over a century, and it has become one of the most recognisable aspects of the brand. In recent years, Cadbury has continued to use purple in its packaging and advertising to strengthen its association with the brand.

Brand 72
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Top 10 Best Courses on Domestika (in English)

Just Creative

For those professionals looking to share not only their projects but to connect with other creatives, learn from them, and even find employment in the creative field, a new option entering the English market is Domestika. Learn More. Digital Painting for Characters: Color and Light – $14. Learn More. Learn More.