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Top 20 Best Advertising Campaigns of All Time

Inkbot Design

Top 20 Best Advertising Campaigns of All Time To successfully sell a new product or service, it is necessary to ensure that potential customers are aware of it. This is why advertising campaigns are so important. What are Advertising Campaigns?

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Top 20 Best Marketing Books for Business Growth

Inkbot Design

Top 20 Best Marketing Books for Business Growth. The best marketing books on the planet will guide you through growing your business into an industry leader. Marketing books aren't just for marketing gurus and business experts. Marketing books aren't just for marketing gurus and business experts. $17.95.

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The Evolving Legacy of Ken Garland’s First Things First Manifesto

Eye on Design

It proposes that less design effort should go into advertising—1960s consumer society was booming—and more should go into “worthwhile purposes,” such as “signs for streets and buildings, books and periodicals, catalogues, instruction manuals, industrial photography, educational aids, films, television features, science and industrial publications.”

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13 Scarily Good Brand Marketing Campaigns To Remember

Canny

Brand marketing campaigns are all the rage. Traditional sales marketing is dying. Brand marketing is growing and will continue to grow. We’re going to skip on MailChimp and Wistia because they’re working in brand affinity marketing, and we have a whole post about that coming soon. Who’s getting it right? Or have they?

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'I'm still giving my clients the same advice': David Hodgson looks back on three decades of running a design agency

Creative Boom

David Hodgson | Credit: bluemarlin In his 30 years as co-founder and Executive Creative Director at brand strategy and packaging design agency bluemarlin , David Hodgson has seen the creative industries undergo massive transformations. It's also why bluemarlin changed from a solely 2D agency in 2000 to a 2D and 3D concern.

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Best Black Friday Landing Pages at Your Service

Template Monster

Many of you have probably heard of such an advertising tool as Black Friday landing pages. Black Friday is coming, and it is your opportunity to boost sales with a bright and elegant marketing channel. With these marketing channels, marketers construct their customer databases. TemplateMonster Black Friday Landing Pages.

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7 Common Mistakes in Logo Design You Need to Avoid

Inkbot Design

However, in the excitement of starting a new venture, many businesses rush into the logo design process without understanding their brand identity, target audience, and market position. Furthermore, analysing your competition and market is essential for designing an attractive logo.

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