Creative Boom

APRIL 4, 2023

Pentagram partners Jody Hudson-Powell and Luke Powell have thrown away the rule book and defied tradition with their new identity for Cohere that looks to nature for its visual cues. That's where Cohere comes in. Described as a language AI platform, Cohere is designed to be used today by any software engineer at any company.

Inspiration 545

Inspiration Arts and Crafts Textures Networking 545

BP&O

JUNE 29, 2023

The platform that’s dominated much of the conversation is ChatGPT, an AI chatbot The post Cohere by Pentagram appeared first on BP&O - Branding, Packaging and Opinion.

Branding 148

Branding Brand Agency Graphic Design 148

Canny

JUNE 24, 2021

Credit to Pentagram. Using design firm Pentagram, they have embraced a new brand identity which retains the softwares personality whilst introducing a more refined colour palette. For it’s rebrand, design firm Pentagram, chose a subtle yet effective route. Credit to itsnicethat.com. Fisher Price. Credit to thedrum.com.

Brand 139

Brand Branding Adobe Marketing 139

A List Apart

DECEMBER 12, 2019

Graphic designer and Pentagram partner Paula Scher faced this challenge with the visual identity for the Public Theater in New York. The result is that each season coheres in its own way, but so does the identity of the Public Theater as a whole. This work inspired the Polaris team to create a dark mode for the system ( Fig 4.10 ).

Color 12

Color Branding Brand Publication 12