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Colour Psychology in Branding: Crafting Emotional Palettes

Inkbot Design

Colour Psychology in Branding: Crafting Emotional Palettes Can you think of colours associated with certain brands? For example, Hermes’ signature colour is orange, while Coca-Cola’s is vibrant red. These colours are present in their logos, typography, and even packaging. No worries!

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Justyna Green's comic for period pants brand breaks an important taboo

Creative Boom

Modibodi is a feminine hygiene underwear brand founded in 2013 by Kristy Chong, a self-described "mum on a mission" who'd previously worked in PR. Her work, which includes her award-winning comic Living with Endometriosis for WePresent and her zine RAW , is bold and filled with colour, pattern and optimism. Why Justyna?

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10 brilliant illustrators you should have on your radar

Creative Boom

His illustrations combine vibrant colours with a handcrafted/paper-cut ethos, giving them a striking and distinctive look. We've got a selection of 10 amazing illustrators that are sure to inspire you. Looking to commission an illustrator or just seeking fresh visual inspiration for your own work? Work by Caver Zhang 3.

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7 Effective Steps to Develop a Strong Brand Identity

Inkbot Design

7 Effective Steps to Develop a Strong Brand Identity Identity building is a journey I've mastered through years of experience at Inkbot Design, and I'm here to guide you through it. Creating a distinctive brand identity isn't just important—it's imperative for survival. It's your brand's complete visual and emotional DNA.

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Building Brands: A Step-by-Step Guide to Visual Identity Design

Graphic Design Junction

In the ever-evolving digital age, where the virtual and physical worlds merge seamlessly, building brands has become a multidimensional challenge. The traditional methods of establishing a brand’s presence are no longer sufficient. These elements work together to create a consistent and recognizable brand image.

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Nigerian artist Samson Bakare's time-travelling art reimagines Africa's past in an intriguing way

Creative Boom

As he prepares to exhibit 15 brand-new works – including paintings, sculptures and pictorial installations – at Dorothy Circus London, we chatted with Samson to learn more about his unique approach to art. I draw inspiration from nature and the vibrant colours found in flowers and flora," he responds. "In

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The power of self-belief: why quiet confidence is essential for creative professionals

Creative Boom

In 2024, though, I've finally summoned enough belief in myself and my brand to throw myself into it. As creatives, we all want to believe that we're talented, hard-working, driven, capable and ready for anything that life throws at us. In short, we want to believe in ourselves. That, in turn, will make you feel more confident.

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