clever-advertising-mcdonalds-golden-arches 
Inkbot Design
NOVEMBER 16, 2023
Cultural Impact Apple's logo helped brand its products as simple, clever, and revolutionary. He also suggested Coca-Cola, thinking two C's would look attractive in advertising. Even as products and advertising changed, the logo endured. The iconic arches turn any McDonald's into an instant landmark.
Creative Review
MARCH 24, 2020
McDonald’s isn’t afraid to use the power of minimalism to its advantage in its advertising. As the world tries to get to grips with life during the coronavirus pandemic, McDonald’s Brazil has put its Golden Arches to good use again in a new campaign aimed at encouraging social distancing.
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Inkbot Design
AUGUST 15, 2023
From the iconic golden arches of McDonald's to Apple's ubiquitous bitten apple, these logos exemplify the power of simplicity. 1960s-1970s: The renowned “Golden Era” of logo design saw iconic marks like the Nike Swoosh and the Shell logo embracing minimalism, setting a new standard.
Inkbot Design
SEPTEMBER 22, 2023
And who can forget the McDonald's golden arches and Bass red triangle, instantly recognisable symbols of their respective brands? Symbols played a crucial role in advertising campaigns, as companies sought to create brand gurus that would resonate with consumers and leave a lasting impression.
Inkbot Design
SEPTEMBER 7, 2024
Why Advertising Design is Key to Success You’re on the footpath; billboards, posters and even notifications on your phone are yelling for your attention simultaneously. It differentiates between a prospective customer who skims through the advertisement and wants to interact with it further. Well, it's doubly true in advertising.
Inkbot Design
MAY 20, 2024
Consider timeless emblem examples like Apple’s half-eaten apple, Nike’s tick or McDonald’s golden arches. ” In this age of social media, consumers are surrounded by advertisements. Clever Use Of Negative Space Our brains have a knack for noticing negative space – the empty area between or around an object.
Inkbot Design
JANUARY 29, 2024
Consider iconic logos like McDonald's golden arches, the Nike Swoosh, or Apple's half-bitten fruit. They need to implement it in branding materials and advertisements to start triggering the positive customer associations they want it to evoke. But it has to be executed thoughtfully to make the desired impression.
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