Tesco's Root & Soul brand identity turns plant-based eating from bland to bold
Creative Boom
MAY 14, 2024
Coley Porter Bell's new brand identity for Tesco's Root & Soul range transforms plant-based ingredients into show-stopping superstars. Good products need good packaging, though, and that's just what the Root & Soul range has been blessed with, thanks to the efforts of global branding and design agency Coley Porter Bell.
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