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Good Habit builds serene brand identity for AI marketing tool, Wonda

Creative Boom

And that applies just as much to marketing as anywhere else. Hence, Wonda was created: an AI marketing platform that gathers, consolidates, and analyses multi-platform marketing campaigns. To create a brand identity for the tool, its makers turned to Good Habit , a London-based design studio founded by Chris Smyth.

Marketing 433
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6 Tips for Selling Your Design Products

Designer Daily

You’ve been working tirelessly on creating your design products, and now you’re ready to share them with the world. But how do you ensure that your products don’t just sit on your digital shelf gathering virtual dust? In this article, we’ll provide six key tips to help you successfully sell your design products.

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NotOnSunday crafts honest and playful identity for CBD brand Unspun

Creative Boom

CBD is a fast-emerging category, but what's the best way to market it? NotOnSunday's experience in branding Unspun offers a number of useful pointers. Unspun is a Premium CBD brand based around products created by husband and wife team Joe and Gemma Wilde through their own experience of using CBD while living in California.

Brand 419
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Why is sonic branding being overlooked in the alcohol sector?

Creative Boom

Sonic branding agency Amp's head of research & insights, Bjorn Thorleifsson, delves into the rise of stock music in the alcohol sector and why brands could benefit from having an ownable sonic logo. Amp also found that beer brands claimed 50% of the top ten slots in the ranking.

Brand 367
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JKR creates new brand system for expanded Uber

Creative Boom

When it doesn't discard a brand name and over a decade of global recognition? In essence, JKR needed to enhance the brand system to support Uber's transition to a full mobility brand (go anywhere, get anything) with an adaptable brand architecture system. When is a rebrand, not a rebrand?

Brand 452
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How to Create a Brand Development Strategy for Today’s Market

Canny

In today’s marketplace where customers have endless choices, investing in brand development means more than just visibility – it is a critical strategy that helps brands differentiate their offering so that they are competitive and stay competitive. Brand Strategy Made Simple Developing a brand strategy is no easy task.

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How to Market a Product: 12 Product Marketing Ideas

Design Wizard

12 Product Marketing Ideas. Creating a new product takes a lot of time and work. Then, after all of that work is over, you need to figure out how to market a product. There are now more marketing tools than ever before. Email marketing. Virtual events for a Product. Product giveaways/contests.

Marketing 142