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Designer Ferran Feixas on why social media has been a force for good in branding

Creative Boom

In our exclusive interview, he shares his views on the positive influence of social media, how the pandemic broke down barriers, and the need to design sustainably. Our recent interview with Teemu Suviala on why today's brands are too bland is a case in point. Social media has been a major factor in this shift," he argues.

Media 338
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Creatives are saying social media is over… so what next?

Creative Boom

Image licensed via Adobe Stock In the week that Meta launches Threads , we ask: can new platforms bring social media back to life? Right now, many of you are saying that's how social media feels. But will these platforms breathe new life into social media? I feel jaded by social media," he says. "On We're not convinced.

Media 534
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How To Improve Your Photography Brand to Get More Clients

Just Creative

But unfortunately, the rapid digitalization of photos is slowly devaluing what was once a highly regarded means of capturing images. In the media, for example, we know of a few who’ve cemented their reputation as the best in their field. And there are many reasons why many of them are losing a steady client base.

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What is Digital Branding? Benefits & Strategies

Inkbot Design

What is Digital Branding? Benefits & Strategies Digital branding is establishing a brand identity and reputation online through the strategic use of digital media and technology platforms. Agile Brand Management The digital landscape evolves quickly.

Digital 84
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How to Market Your Brand on Social Media

Inkbot Design

How to Market Your Brand on Social Media It's fascinating to witness how startups, small businesses, and even large companies have recognised the tremendous potential of social media as a powerful marketing tool. Statistics reveal the sheer magnitude of social media's impact on marketing efforts.

Media 104
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Brand Consistency: The Cornerstone of Memorable Brands

Inkbot Design

Brand Consistency: The Cornerstone of Memorable Brands Well, let’s begin with a thought experiment. This is why brand consistency is so vital. A solid and consistent brand is a compass for your customers through various options. This is why having a consistent look and feel across all your branded assets is essential.

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Javier Fuentes reconnects with his cultural roots via trippy digital illustrations

Creative Boom

Cuban multi-media artist and designer Javier Fuentes illustrates the mundane and ritualistic aspects of life as an immigrant in his recently launched project, Xtrano. These include Bustelo, a brand of coffee which is a staple of kitchen cupboards for Cuban-Americans, plus Fabuloso, a household cleaner favoured by the Latinx community. "I

Digital 353