article thumbnail

Fonts for Luxury Brands

I Love Typography

Read the book, Typographic Firsts We’ve talked about fonts for fashion here on the blog before. And there’s a big overlap between the kinds of fonts used in fashion (especially the high-end stuff) and those used for other luxury brands.

Fonts 364
article thumbnail

Fonts for Luxury Brands: part two

I Love Typography

Read the book, Typographic Firsts In part one , we took a look at three typefaces recommend for fashion or luxury brands. Of course, your final decision about font choice will depend on a variey factors, such as the brand's personality, its target audience, and the kind of message it wants to convey.

Fonts 363
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Elmwood gives healthy sausage brand HECK! a Gen Z makeover

Creative Boom

The high-protein, gluten-free UK sausages get a brand overhaul courtesy of the global consultancy. They've now unveiled playful new branding designed to reinvigorate the category appeal to a younger audience. Brand concept Elmwood aimed to bring HECK! The brand overhaul also dials up HECK!'s So, in recent years, HECK!

Brand 320
article thumbnail

Expert Lists: Fonts for Culture Branding

I Love Typography

Designing well in this space is a challenge, but Johannes is here to save the day with his inspiring recommendations of Fonts for Culture Branding. The post Expert Lists: Fonts for Culture Branding appeared first on I Love Typography. Definitely one to bookmark!

Fonts 277
article thumbnail

Everland applies 'candid and rugged aesthetic' to skincare brand Raw Perfection

Creative Boom

That's the message that vegan and cruelty-free skincare brand Raw Perfection drives through its new identity, designed by Scandinavian consumer brand and design agency Everland. The studio had collaborated with the brand's founder, Peter Ternström, on a previous project.

Brand 355
article thumbnail

Must-have Vintage Fonts For Retro Design Lovers

Designer Daily

Everywhere we look—be it websites, billboards, or business cards—we encounter fonts. Fonts craft an ambiance, establish a mood, and convey a brand’s essence. Much like our clothing reflects our personality, fonts narrate a tale for our content. Shifting focus to a trending style: retro fonts. Their role?

Fonts 344
article thumbnail

The LEGO Group's new design identity builds on one of the brand's core values

Creative Boom

The LEGO Group has unveiled a striking new identity today created in collaboration with brand consultancy Interbrand. Designed to make play more accessible, the updated look reflects what makes the LEGO brand so important. As the LEGO Group grew, its brand DNA needed to keep pace. However, this success also posed a challenge.

Brand 478