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Emma Eriksson's top five books reveal what inspires her to succeed in advertising

Creative Boom

After heading creative at her own firm for more than a decade, teaching classes in advertising and art directing at Miami Ad School, working for ad giants like TBWA, and producing award-winning creative for F&B in Sweden, Emma Eriksson is a master of the creative process and has a proven track record of work that commands our attention.

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Rafael Medeiros on enduring the Hollywood strikes as a freelance graphic designer

Creative Boom

So far, I have relied on the general advertising industry, and it's kept me busy," he says. That's when I started shifting my work from prints, book designs and brand identities to key visuals to promote a certain play or show," he continues. "I I liked how it was more image-driven than my other work.

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Kieron Lewis updates The Brownies' Book to inspire a new generation of black children

Creative Boom

Not just through the content, but through the printing material and editorial design. By introducing the gold foiling on the cover with such a striking image, we wanted readers to treat this book as almost a piece of art. Something that you would be proud to have showcased on your bookshelf.

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Gestaltungsprobleme des Grafikers by Josef Müller-Brockmann

Fonts in Use

Book jacket (second edition by Niggli, Teufen, 1964) Dan Reynolds, esteemed friend of the site, writes on Mastodon : 125 years ago today – at exactly 12:05 in the afternoon, Berlin time – H. The Print Arkive. Book cover (first UK edition by Alec Tiranti, London, 1961). The Print Arkive.

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The Top 10 Fonts of All Time

Inkbot Design

By the 1960s, Helvetica pervaded international visual culture and graphic design. Countless posters, advertisements, packaging, signage and books showcased Helvetica, securing its reputation as the quintessential “modern” typeface. Its classic serif style gives it an air of sophistication and timelessness.

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The lesser-told histories of Belgian graphic design

Creative Review

In comparison, we know relatively little about 20th century Belgian graphic design — despite a rich, bold history in pushing boundaries across posters, flyers and other printed ephemera, typography, editorial design, and more. A new book hopes to change all that.

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So You Want to Become a Designer?

Inkbot Design

Building Your Masterpiece Portfolio What All Portfolios Need Think of your portfolio as your supercharged design resume – a visual masterpiece that markets your skills, style, and creative genius. Whether print or digital (ideally both!), Captivating design sells your design prowess, you dig?