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The Importance of Typography in Advertising

Inkbot Design

The Importance of Typography in Advertising Typography is far more than just a pretty typeface; it’s a powerful tool in advertising. Importance of Typography in Advertising An advertisement's visual impact is about much more than simply which font you choose. That’s not bad for some letters on a page.

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Instagram vs Facebook: Navigating the Social Media Showdown

Inkbot Design

Instagram vs Facebook: Navigating the Social Media Showdown In today's highly connected world, social media has become a defining force, shaping online interactions and impacting various facets of life. This article analyses the Instagram vs Facebook debate by juxtaposing their purposes, strengths, marketing capabilities, and utility.

Media 78
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Online Video Marketing: Essential to Digital Advertising

Inkbot Design

Online Video Marketing: Essential to Digital Advertising Video content has become integral to digital marketing strategies. With platforms like YouTube and the rise of video across social media, implementing online video marketing should be a priority for businesses looking to succeed in today's digital landscape.

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How to Create Social Media Graphics

Inkbot Design

How to Create Social Media Graphics. Whether you want to start a blog or to make your social media posts more engaging and informative, using visual graphics is the way to go. In the world of social media marketing , graphics are everything. If you want to create great social media graphics, it takes a lot of time and practice.

Media 98
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Print's not dead: the best magazines for graphic design inspiration

Creative Boom

For most of us, even some of us who work in the media, the answer is probably: "I can't remember." In short, if all you ever do is scroll through articles on your phone, you're really missing out. The publication is based in California and covers graphic design, advertising, illustration, photography, interactive design and typography.

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Patrick Nelson's breathtaking collages bring a graphic design sensibility to the world of art

Creative Boom

Describing his art, Patrick says: "I construct graphic, timeless images from hand-stained newspaper clippings, juxtaposing modern designs with old media. My artwork lands somewhere in the middle of collage and mixed media," he continues. For Patrick, social media has been the most useful tool in that regard. © Patrick Nelson.

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Guerrilla Advertising: How to Make Your Brand Stand Out

Inkbot Design

Guerrilla Advertising: How to Make Your Brand Stand Out Guerrilla advertising (or guerrilla marketing) is a term that describes the process of utilising unconventional and sometimes illegal tactics to generate free publicity for a brand, product, or service. Wouldn't you have to spend money on Facebook and other social media ads?