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The Complete Guide to Media Buying and Advertising

Canny

Let’s face it, Advertising/media buying can get pretty complicated. After all, advertising is a multi-faceted practice. Media buying, as advertising is also known, is typically there to attract leads and or make sales. So let’s make sure you’re totally clued up on advertising before you go off on your own.

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Names to know: 20 visionaries shaping the future of creativity

Creative Boom

Liza Enebeis Liza Enebeis is the creative director and partner at Studio Dumbar/DEPT, an award-winning international branding agency in the Netherlands. We especially love her take on how LinkedIn and social media can distort what success looks like to people, as expressed in this Medium article. One plus one, right?

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Social Media Marketing Spend: How to Avoid Burning Cash

Inkbot Design

Social Media Marketing Spend: How to Avoid Burning Cash You’ve undoubtedly heard the buzz – social media marketing is the latest trend every business must jump on. How much should you be investing in social media marketing? This article will delve deep into social media marketing budgets and spending.

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The Ultimate Guide to Effective Advertising Strategies

Inkbot Design

The Ultimate Guide to Effective Advertising Strategies Businesses need advertising strategies to increase sales, attract customers , and build brand success. Well-designed advertising strategies can help you reach your target audience, raise awareness of your brand and engage with customers effectively. to promote a brand.

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How to Create a Social Media Marketing Strategy

Inkbot Design

How to Create a Social Media Marketing Strategy. A Social Media Marketing Strategy combines several marketing disciplines, including social media, email, search engine optimisation (SEO), website design, and content marketing. Social media is a relationship business. What is social media marketing?

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8 Tips for Crafting a Winning Social Media Strategy in 2024

Design Beep

In today’s digital era, social media has transformed from a simple communication platform to a crucial battleground for brands vying for consumer attention. This guide will provide you with some tips to refine your social media strategy, ensuring it’s primed for success in the current digital climate.

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Top 20 Best Advertising Campaigns of All Time

Inkbot Design

Top 20 Best Advertising Campaigns of All Time To successfully sell a new product or service, it is necessary to ensure that potential customers are aware of it. This is why advertising campaigns are so important. What are Advertising Campaigns?