Remove 2007 Remove Agency Remove Article Remove Publication
article thumbnail

To rebrand or not to rebrand?

UX Collective

Citigroup branding before/after 2008 | Source: 1000 Logos As the legend goes, Paula Scher, an iconic designer and a partner at Pentagram, sketched on a napkin in the first meeting in 2007. In 2007, Mr. Michael Bierut and his team at Pentagram redesign its identity and resurrected a script typeface from the old era.

Brand 128
article thumbnail

How Thinking Outside the Box Drives Success

Inkbot Design

This article will explore various techniques and approaches for thinking outside the box, such as challenging assumptions, collaboration, taking risks, and leveraging failures. For creative agencies like ours, thinking outside the box is embedded into the DNA.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

50 Best Design Blogs You Have To Read (2023 Update)

Shillington

Abduzeedo Abduzeedo is a collective of individual writers sharing articles about architecture, design, photography and UX. Made by Folk Founded in 2007 by a group of young designers and vagabonds eager to collect and share the best design work they came across, FormFiftyFive soon became an international showcase of creative work.

article thumbnail

The Top 5 eCommerce Platforms Compared

Just Creative

This article has been contributed by Jan Guardian. In this article, we’ll compare the top 5 eCommerce platforms in the world so that you can understand which of them is a better fit for your online business. It is licensed under the GNU General Public License v3.0, WooCommerce. Used by nearly 2.8 Image source: Kawaii Box.

article thumbnail

12 universal design principles

UX Collective

After all, the role of the designer today is to be on the continual lookout, to detect all the intangible vibes of emerging needs, trends, and desires, to play with them, and eventually to re-interpret them as products for public use.” 2007, August 23). Antonio Scarponi: Design agency: Conceptual devices: Zürich. Aconcci, V.

article thumbnail

Brand Refresh or Rebrand: Evaluating When It’s Time

Inkbot Design

In this article, I'll share the key factors to consider when deciding between a brand refresh and a rebrand. For example, when Reed Hastings expanded from DVD rentals to streaming in 2007, Netflix underwent a significant rebrand to position itself as a digital entertainment leader. Your branding should evolve as your company does.

Brand 92
article thumbnail

Thirty hypotheses on interface aesthetics

UX Collective

Note: the term “interface” in this article refers to “human-to-software interfaces”, commonly referred to as “user interfaces”. But we’ll see later in the article that the facts of intelligence have a role to play in aesthetics. This is one idea that we can hear from an article from the Nielsen Norman Group ( [link] ).

Color 125