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Video Advertising 101: Essential Tips for Beginners

Inkbot Design

Video Advertising 101: Essential Tips for Beginners Most people think video advertising is some mystical black box that only marketing gurus can crack. They care about THEIR problem and how quickly you can solve it. I've seen entrepreneurs burn through thousands of dollars on video ads that do nothing but collect digital dust.

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Book Covers: How They Make or Break Your Passive Income

Inkbot Design

πŸ“– Reading Time: 5 minutes 🏷️ Categories: Design, Branding, Marketing πŸ“… Published: [DATE] Book Covers: How They Make or Break Your Passive Income We all know the phrase β€œdon't judge a book by its cover.” In this article, we examine a book cover's impact on sales and provide guidance on how to design or request one effectively.

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Competitive Positioning for Small Business: Beyond β€œBetter and Cheaper”

Inkbot Design

πŸ“– Reading Time: 5 minutes 🏷️ Categories: Design, Branding, Marketing πŸ“… Published: [DATE] Competitive Positioning for Small Business: Beyond β€œBetter and Cheaper” If you vanished tomorrow, would a specific group of customers genuinely miss you? Or would they just shrug and click on the next Google result? It’s memorable.

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Your Customer Acquisition Strategy is Broken. Let’s Talk About Why.

Inkbot Design

The logo looks like a clipart competition entry. Let’s not dance around the subject. Your customer acquisition strategy probably isn’t working as you want it to. You’re spending moneyβ€”maybe a little, perhaps a lot. You’re trying things. And yet, the needle isn’t moving. The growth is flat. The bank account looks anaemic. Those are symptoms.

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Three easy tricks to help you beat imposter syndrome

Creative Boom

In three easy steps, we'll show you how to beat it while sharing excellent advice from the creative community. We also asked the creative community to offer their own tips on overcoming those menacing, unwarranted feelings of inadequacy. How much effort you've put in and how much you've learnt.

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B2B Brand Positioning: Choose Who to Ignore

Inkbot Design

πŸ“– Reading Time: 5 minutes 🏷️ Categories: Design, Branding, Marketing πŸ“… Published: [DATE] B2B Brand Positioning: Choose Who to Ignore Most business-to-business companies are utterly, painfully invisible. They exist in a thick, grey fog of sameness. They use the same stock photos of diverse teams smiling at a whiteboard. The result? The result?

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Graphic Design: Your Ultimate List of Tools and Resources

Noupe

Graphic designers use simple and advanced graphic design tips and tools to capture the constantly altering patterns and colors they see in their heads. The instruments of graphic design tips have changed drastically over the centuries, beginning with Renaissance brushes and progressing to electronic styluses. Thinking with Type.