Inkbot Design

AUGUST 13, 2023

We will explore the changing promotional landscape, including the rise of digital and social media marketing. What social media platforms or influencers might they follow? What publications or events do they read and attend? But more than simply creating social media accounts is required.

Marketing 129

Marketing Marketing Advertising Advertising 129

Inkbot Design

DECEMBER 17, 2023

72% of customers say positive brand interactions on social media make them more likely to recommend a brand. 72% of customers say positive brand interactions on social media make them more likely to recommend a brand. Securing Press and Influencer Coverage Earned media through the press and influencers drives credibility.

Brand 90

Brand Branding Media Production 90

Inkbot Design

SEPTEMBER 14, 2023

Sale Marketing Research Methods: Quantitative and Qualitative Approaches Esteban-Bravo, Mercedes (Author) English (Publication Language) 882 Pages – 03/11/2021 (Publication Date) – Cambridge University Press (Publisher) −$20.66 $50.33 Host videos on YouTube and share them across social media.

Marketing 83

Marketing Marketing Media Education 83

Inkbot Design

MAY 17, 2023

It's truly remarkable to think about the impact smartphones, the internet, and social media platforms have had on our interactions with the world. It has evolved into a dynamic ecosystem where people spend an average of 2 hours and 25 minutes daily on social media platforms. Then, you'll take a quick detour into social media land.

Marketing 72

Marketing Marketing Digital Media 72

Inkbot Design

FEBRUARY 18, 2024

You need to understand precisely your target customers' demographics, interests, pain points, buying habits, frequent social media channels , and even their language and slang. Ask questions, solicit opinions, embed polls/quizzes/surveys, encourage comments, and urge readers to share on social media.

Marketing 91

Marketing Marketing Infographics Media 91

Inkbot Design

JUNE 1, 2022

Nowadays, you'll find different categories of digital marketing, including email marketing , social media marketing, and content marketing. And nowadays, you'll find more people online browsing through blogs and social media than a shopping or actual market. Digital marketing has grown extensively in the past years.

Marketing 98

Marketing Marketing Digital Media 98

Inkbot Design

SEPTEMBER 19, 2023

2 – Demonstrates Industry Expertise Regularly posting relevant articles, videos, or infographics positions you as an expert. When recognised as an authority in your field, other businesses and media outlets are more likely to reach out for interviews, guest posts , or joint ventures, expanding your network and influence.

Marketing 68

Marketing Marketing Brand Branding 68

Inkbot Design

JANUARY 23, 2024

Discovery Channels Search Engines Social Media Paid Ads Organic Link Building Content Distribution TOFU Content Types Blog posts Social media updates Pillar pages Guest posts Videos Infographics Podcasts The goal is to draw visitors in and move them down the funnel. TOFU content and campaigns cast a wide net to capture interest.

Marketing 83

Marketing Marketing Digital Education 83

Inkbot Design

JULY 20, 2023

In addition to optimising on-page elements, consider creating a diverse range of content types, such as blog posts, infographics, videos, and interactive tools, centred around your target keywords. Leveraging social media platforms can play a vital role in amplifying your link-building efforts.

Arts and Crafts 141

Arts and Crafts Media Brand Branding 141

Inkbot Design

AUGUST 31, 2023

As an affiliate marketer, you earn commissions by promoting other companies' products or services on your website or social media platforms. Create a diverse content menu with blog posts, videos, podcasts, webinars, and infographics. Leverage social media, email marketing, and paid advertising to promote your content actively.

Marketing 90

Marketing Marketing Programming Production 90

Inkbot Design

OCTOBER 7, 2022

Google My Business helps you connect with new and potential customers via social media, reviews, ratings, and more. When ready, you can choose to make your listing public or private. 2 – Post on social media. Social media has become the go-to place for businesses to engage with potential customers.

Marketing 134

Marketing Marketing Media Client 134

Noupe

FEBRUARY 20, 2020

Examples: blog posts, organic social media posts, podcasts, opt-in emails, optimized content, YouTube videos. Which social media platforms do they frequent? Does the lead regularly like, share, or comment on your social media posts? Outbound marketing explained. Questions to ask yourself when building buyer personas.

Internet and Software Development 127

Internet and Software Development Marketing Marketing Digital 127

Inkbot Design

JANUARY 5, 2024

Repurpose top-performing content into multiple formats: Blog post => Video summary Webinar => Infographic Ebook => Blog post series This allows you to maximise value from high-quality content. Social media – Curate industry insider perspectives and promote gated offers. Consistency builds familiarity and trust.

Marketing 86

Marketing Marketing Programming Education 86

Inkbot Design

MAY 10, 2022

To get the attention of the media and the public, you need to create something truly unique. Whether it’s a physical event, a webinar , or a video conference call, the date and time your event takes place is critical information to ensure that people know when to plan accordingly. Then, make sure there are hotels nearby.

Brand 105

Brand Branding Marketing Marketing 105

Inkbot Design

APRIL 20, 2024

But a strong move would be publishing a 5k+ word beast that covers everything from choosing the best email service provider and crafting irresistible lead magnets to advanced tactics such as building kickass opt-in boxes, running giveaways/contests and integrating with webinars. So, how can you grab their attention and build a rapport?

Internet and Software Development 96

Internet and Software Development Arts and Crafts Media Marketing 96

Inkbot Design

NOVEMBER 29, 2023

Well-crafted blog posts, videos, infographics, case studies, and other formats allow businesses to flaunt their experience while providing readers with helpful information and entertainment. When done right, content marketing through owned media channels subtly promotes the brand while avoiding overly salesy pitches that turn readers off.

Marketing 94

Marketing Marketing Digital Advertising 94

Inkbot Design

OCTOBER 22, 2023

Networking Events: LinkedIn also hosts virtual networking events , webinars, and conferences where you can connect with professionals worldwide. Garriott, Omar (Author) English (Publication Language) 320 Pages – 05/03/2022 (Publication Date) – Workman Publishing Company (Publisher) −$7.06 $12.89

Marketing 82

Marketing Marketing Networking Self-employed 82

Inkbot Design

MAY 4, 2023

This comprehensive guide will walk you through everything you need to know, from understanding your audience and crafting compelling content to mastering SEO and utilising social media effectively. Inbound marketing includes tactics such as blogging, social media marketing, email marketing, and search engine optimisation (SEO).

Marketing 109

Marketing Marketing Media Arts and Crafts 109

Inkbot Design

MARCH 22, 2023

This is alarming since studies indicate that digital media channels accounted for 67% of global advertising spending in 2022 and are expected to rise to 73% by 2027. Choose the tactics that align with your audience's preferences and interests, from search engine optimisation to social media marketing , email, and influencer marketing.

Marketing 105

Marketing Marketing Digital Media 105

Inkbot Design

FEBRUARY 17, 2024

PR stands for “public relations” and refers to the strategic process of managing the spread of information between a company or organisation and the public. PR aims to shape the organisation's public perception and build and maintain a positive brand image and reputation.

Digital 78

Digital Media Publication Marketing 78

Inkbot Design

JULY 20, 2023

We'll also explore the power of social media marketing , the magic of influencer collaborations, and the not-so-secret-anymore hacks to boost your online presence. Look into their online presence, social media activity, and customer reviews to gauge how customers perceive their offerings. 3 Months to No.1:

Marketing 52

Marketing Marketing Internet and Software Development Media 52

Canny

SEPTEMBER 7, 2021

In this practice, businesses market their services or products directly to the public or general consumer rather than to a business. It includes blog posts, news articles, videos, images, infographics, whitepapers, ebooks, podcasts, and other forms of media. This includes social media, advertisements, and email marketing.

Marketing 198

Marketing Marketing Internet and Software Development Advertising 198

Inkbot Design

JANUARY 14, 2024

Use tools like SEMrush, Ahrefs, or Buzzsumo to analyse competitors' domain authority metrics, traffic statistics, social media followers, and engagement. Showcase Credentials Highlight pertinent credentials like education, certifications, career experience, awards, public speaking engagements, publications, testimonials , and press features.

Internet and Software Development 88

Internet and Software Development Media Self-employed Marketing 88

Inkbot Design

SEPTEMBER 29, 2022

It includes activities such as search engine optimisation (SEO), search engine marketing (SEM), social media marketing (SMM), email marketing, content marketing, influencer marketing, display advertising, and paid advertising. For example, an infographic is a type of digital content quickly becoming one of the best ways to engage customers.

Marketing 121

Marketing Marketing Digital Infographics 121

Canny

NOVEMBER 4, 2021

Social media and email marketing then play an important role by distributing the content to its intended audience to maximise reach and engagement. Easy to share and can be distributed on your website, landing pages, and social media to maximise the reach of the content. Generate interest and engagement on social media platforms.

Production 148

Production Internet and Software Development Marketing Marketing 148

Inkbot Design

JULY 23, 2023

This groundbreaking approach leverages social media influencers' immense popularity and unwavering credibility to connect with vast audiences and cultivate genuine trust with consumers. Amplified Reach and Brand Awareness: Social media influencers often boast substantial follower counts, ranging from tens of thousands to millions.

Brand 89

Brand Branding Marketing Marketing 89

Inkbot Design

APRIL 23, 2024

Visual: Videos, graphics/presentations from SlideShare/infographics/handouts/templates/checklists etc. Other: Webinars/courses/assessments/tools The sky's the limit! Co-host a webinar; contribute a quote to their article; invite them to guest post on your site, etc. Audio: Podcasts/audio guides/interviews/roundtables/etc.

Marketing 80

Marketing Marketing Media Infographics 80

Inkbot Design

JULY 15, 2022

The content is distributed across websites, social media profiles, and email marketing campaigns. When customers search online for a specific product or service, the content marketing strategy directs them to a company website or a social media profile. Social media. Generate Leads. They can even use different forms of content.

Marketing 104

Marketing Marketing Media Advertising 104

Canny

AUGUST 5, 2021

Do they utilise certain social media channels? Or did they previously secure PR in a local publication which massively increased brand awareness? If you saw a decrease in engagement due to posting on social media 5 times a day then clearly posting less is more desirable. Do they attend networking events and exhibitions?

Marketing 78

Marketing Marketing Brand Branding 78

Inkbot Design

SEPTEMBER 22, 2022

English (Publication Language) 422 Pages – 12/18/2009 (Publication Date) – Routledge (Publisher). Include photos, and infographics. Infographics are great because they're visually stimulating and compelling. Visuals aren't just for infographics; photos and videos are helpful for any content. $46.50.

Marketing 59

Marketing Marketing Production Infographics 59

Inkbot Design

APRIL 19, 2023

3 – Determine content types and formats: A content strategy helps you choose which material—blog articles, videos, or infographics—will best reach your audience and achieve your goals. Analyse social media engagement: Look at your social media interaction indicators like likes, comments, and shares.

Infographics 49

Infographics Marketing Marketing Project Management 49

Inkbot Design

JUNE 16, 2023

It might involve blog posts, podcasts, videos, social media posts, infographics, webinars, and email newsletters. This includes blog posts , videos, infographics, podcasts, and more. This may include your website, social media, email newsletters, guest blogging, and influencer collaborations. Buy on Amazon 1.2

Marketing 93

Marketing Marketing Media Publication 93

UX Collective

OCTOBER 22, 2022

The generic sentence “May be an image of multiple persons outdoors” fits half of all the photos on social media. Generic descriptions like “two galaxies on the dark background” would probably fit half of all their publications. But things get way trickier with complex memes or data visualization (infographics, charts, diagrams).

Animation 83

Animation Media Infographics Color 83

Inkbot Design

AUGUST 15, 2023

However, the impact of that content often fades over time after initial publication. There are several vital reasons why repurposing existing content is a smart strategy: The Evergreen Advantage “Evergreen” content maintains its relevance and value long after publication. This expands your potential audience significantly.

Infographics 129

Infographics Arts and Crafts Brand Branding 129

Inkbot Design

NOVEMBER 29, 2023

The Ultimate Guide to X Marketing for Your Small Business X is one of the most popular social media platforms, with over 300 million active monthly users. Setup Conversations List Curate a custom list of 20-50 rising influencers, partners, media personalities and industry experts you want to connect with.

Marketing 76

Marketing Marketing Media Brand 76

Canny

OCTOBER 31, 2022

Or you might change up your social media tactics and use more gifs or memes – both of which are popular with the younger generation. For instance using the example above, if you wanted to reach younger people, you’d be better off investing your budget in online advertising such as social media and PPC. Your font / typeface.

Marketing 148

Marketing Marketing Brand Branding 148

Canny

FEBRUARY 1, 2022

From infographics to blog posts , every piece of content directly represents your business, so you need to be sure it’s hitting the mark. Infographics. If you’re unsure what a sales funnel looks like, refer to the below infographic. Infographics are one of the easiest and best ways to communicate information.

Marketing 148

Marketing Marketing Infographics Templates 148