Inkbot Design

OCTOBER 20, 2023

The Marketing Funnel: What It Is & How It Works The marketing funnel concept is a crucial framework in the marketing world, helping businesses understand potential customers' journey from awareness to purchase and beyond. Let's delve into what a marketing funnel is and how it operates. What is a Marketing Funnel?

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Marketing Marketing Education Advertising 98

Inkbot Design

JUNE 11, 2024

Mastering Inbound Marketing as a SaaS Company Inbound marketing is a game changer for Software as a Service (SaaS) companies. Why Inbound is a SaaS Company's Best Friend Source: Cience As a SaaS business, you're selling a virtual product, which can make marketing trickier than physical goods. It just makes sense!

Marketing 98

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Inkbot Design

FEBRUARY 21, 2023

The Power of Sustainable Marketing: How to Build a Brand and Save the Planet As consumers become more environmentally conscious, it is becoming increasingly crucial for businesses to adopt sustainable practices to meet the growing demand for environmentally friendly products and services and positively impact the planet.

Marketing 122

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Inkbot Design

APRIL 8, 2023

How to Conduct a Digital Marketing Audit for Your Business Do you ever feel like you're spinning your wheels regarding digital marketing ? Well, my friend, it's time to hit the brakes and take a good, hard look at your online marketing strategy. Are you ready to become a digital marketing powerhouse? Let's dive in!

Marketing 121

Marketing Marketing Digital Advertising 121

Inkbot Design

FEBRUARY 19, 2024

The Cutting Edge of Healthcare Marketing Trends and Tactics Hey there! In our fast-paced world, healthcare marketing constantly evolves to keep up with emerging tech, new patient expectations, and industry shifts. 2024 is a pivotal year for healthcare marketers looking to connect with tech-savvy, wellness-focused patients.

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Inkbot Design

APRIL 26, 2023

5 Ways to Apply Design Thinking in Marketing and Branding The field of design is not just about aesthetics. Many companies realise that customer experience is becoming a key differentiator among competitors, so they're turning to design thinking to improve their marketing efforts. What Is Design Thinking?

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Inkbot Design

JULY 21, 2023

The 13 Best Marketing Strategies for Unbeatable Success Welcome to the marketing masterclass, where we unveil the secrets to conquering the ever-evolving world of commerce. Whether you're a seasoned marketing pro or just dipping your toes into this exciting realm, you've come to the right place. Are you with us? Let's do this!

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Marketing Marketing Arts and Crafts Brand 143

Inkbot Design

APRIL 5, 2023

The Secrets of a Content Marketing Agency Welcome, my fellow travellers, to the enchanting world of content marketing agencies! As we embark on this journey, we must recognise that content marketing has become indispensable to any flourishing digital marketing campaign. Are you ready to embark on this journey with me?

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Inkbot Design

AUGUST 31, 2023

How to Start Affiliate Marketing (Beginner's Guide) Are you looking for a flexible, low-risk way to earn money online? Affiliate marketing may be the perfect solution. As an affiliate marketer, you earn commissions by promoting other companies' products or services on your website or social media platforms.

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Inkbot Design

MAY 17, 2023

The Importance of Digital Marketing for Business Growth Imagine this: you've just set up your dream business. That's right: digital marketing. In today's digital age, where over 5 billion people are browsing the internet worldwide (as of 2023), not embracing digital marketing is like opening a business but not telling anyone about it.

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Inkbot Design

APRIL 14, 2023

Content Marketing Guide: Strategies and Tips for Success Content marketing has become an integral part of every marketing strategy nowadays. This guide will walk you through the essentials of content marketing, providing you with valuable insights, strategies, and tips for success.

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Inkbot Design

MAY 11, 2024

6-Step Content Marketing Strategy for Designers So, let’s start with a plain definition: content marketing means constructing relevant, valuable content to attract and keep your audience. Why a Content Marketing Strategy for Designers Matters As an artist, you might ask—how can rockstar content energise my growing business?

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Inkbot Design

JANUARY 23, 2024

The Digital Marketing Funnel: A Comprehensive Guide The digital marketing funnel illustrates the typical journey a customer goes through when interacting with your business online. This is why understanding the digital marketing funnel is so critical for success. Overview: What exactly is a digital marketing funnel?

Marketing 98

Marketing Marketing Digital Education 98

Inkbot Design

FEBRUARY 29, 2024

How to Increase Brand Awareness Through Marketing Brand awareness refers to how easily a potential customer can recognise or recall your brand. Conduct Market Research on Brand Positioning Before diving into brand awareness campaigns, it is crucial to understand your current brand positioning in the market.

Marketing 98

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Canny

NOVEMBER 3, 2022

The healthcare industry is ever growing and there is a lot to consider when it comes to healthcare branding, marketing, and website design. This is vital in order to differentiate from competitors in the industry, and be clear about who you are, what you offer, and most importantly how you can help. So, let’s get started. Healthcare Branding.

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Inkbot Design

MARCH 4, 2022

How Postcard Marketing can help your Brand. Well, thanks to technological advancements over the past decade or so, we now have such options available as “postcard marketing.” What Is Postcard Marketing? In short, postcard marketing is sending direct mail advertising via postal service (i.e., snail mail).

Marketing 98

Marketing Marketing Brand Branding 98

Inkbot Design

JULY 31, 2023

How to Create a Social Media Marketing Plan Social media has evolved dramatically over the past decade, transforming from a niche platform into an indispensable marketing tool for businesses of all sizes. You need a thoughtful and data-driven social media marketing plan to stand out and engage meaningfully with your audience.

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Media Marketing Marketing Brand 98

Inkbot Design

MAY 26, 2023

7 Best Digital Marketing Services for Freelancers Owning a business can be exhausting, especially if it's just a startup and you manage everything independently. While dealing with all of this, it is even more tiring to take care of digital marketing as it is complex.

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Inkbot Design

SEPTEMBER 14, 2023

8 Marketing Tips for Small Business Owners Small businesses are the backbone of economies around the world. However, small business owners can take time and effort to navigate the complex marketing world. However, small business owners can take time and effort to navigate the complex marketing world. Representing 99.9%

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Inkbot Design

JANUARY 25, 2024

How to Market Your Small Business on a Budget Running a small business can be extremely rewarding. One of the biggest hurdles small business owners face is figuring out how to market their company with a limited budget. Effective marketing is essential for getting your product or service in front of potential new customers.

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Inkbot Design

NOVEMBER 21, 2023

8 Marketing Strategies for Small Business Owners Marketing is crucial for the success of small businesses. However, small business owners often face unique challenges when it comes to marketing. Limited budgets, lack of resources , and fierce competition can make it difficult to stand out in the market.

Marketing 98

Marketing Marketing Advertising Advertising 98

Canny

MARCH 21, 2023

Content marketing for startups is an essential way of getting your business noticed by customers and prospective partners. Investing in content marketing is the perfect way to get more eyes on your product/ service as it takes so many forms. One of the most cost effective ways to improve your content marketing is to focus on SEO.

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Marketing Marketing Media Client 88

Canny

NOVEMBER 18, 2021

At the core of every succesful brand is strategic marketing, brought about through extensive campaign planning and research. It’s for this reason that ‘how to write a marketing plan’ is one of the most common marketing-based questions online. The Marketing Brief Template. The Marketing Brief Template. Download now.

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Inkbot Design

FEBRUARY 18, 2024

21 Content Marketing Tips for Smashing Success Hey there, content creators! Do you need help with your content marketing efforts? But today, we'll shake things up and give you a hefty dose of inspiration with 21 tried-and-true content marketing tips to take your game to the next level. Don't worry, we've all been there.

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Marketing Marketing Infographics Media 98

Noupe

JANUARY 15, 2021

During this pandemic, business owners should focus on performing an essential marketing plan to build a strong relationship with their audience. This post will guide you through some marketing techniques to help you stay ahead of the competition amid COVID. Don’t miss out on this marketing opportunity.

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Inkbot Design

JUNE 1, 2022

The Comprehensive Guide to Digital Marketing for Beginners. Then switch to digital marketing to survive and thrive among your rival marketers. Digital marketing is about promoting and selling products or services through online means. Digital marketing has grown extensively in the past years. So how does it work?

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Marketing Marketing Digital Media 98

Inkbot Design

APRIL 13, 2023

Creating a solid and memorable brand that resonates with your target audience is crucial in today's competitive market. Without a thorough understanding of your ideal customers, you may create marketing strategies and products that fall flat and fail to resonate with your target market.

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Inkbot Design

NOVEMBER 28, 2022

Marketing and Advertising: A Guide To Getting It Right. Marketing involves the creation, production and distribution of advertising and advertising campaigns. Marketing involves selling and promoting products or services to the public. The world of marketing and advertising is a complex one.

Advertising 75

Advertising Advertising Marketing Marketing 75

Canny

NOVEMBER 2, 2022

It’s fair to say companies in this sector often don’t place much value on the importance of branding, and many still prefer to rely on word of mouth marketing and referrals to attract new business. For example, there’s a whole plethora of digital marketing strategies such as social media, content marketing, and pay-per-click advertising.

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Manufacturing Marketing Marketing Brand 164

Inkbot Design

MAY 20, 2023

So, this blog post is for you whether you're a start-up entrepreneur making your first foray into the market, a seasoned business owner looking for a brand refresh, or a marketer striving for that elusive consistency. Another critical aspect of brand development is establishing the brand's positioning in the market.

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Brand Branding Arts and Crafts Marketing 145

Inkbot Design

AUGUST 5, 2022

How to Create a Product Marketing Strategy to Grow your Brand. Marketing is everything. The Harvard Business School has presented that most companies face one common problem when launching any product: complete inappropriate preparation for marketing their product. Understanding Product Marketing.

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Marketing Marketing Production Brand 59

Graphic Mama

JULY 19, 2022

Marketing is the mechanism in which suppliers aim to understand what their potential client needs, wants, and is willing to spend money on. By perfecting the principles of marketing, you will be able to convey how you meet the demands and give people a reason to buy from you. What are the Principles of Marketing? Uniqueness.

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Marketing Marketing Production Advertising 76

Designer Daily

AUGUST 24, 2020

There are many graphic design tools and resources available in the market to guide and enhance your creativity. Public Domain Vectors. One of the busiest sites is the Vector EPS, which contains a rather astonishing collection of vectors unique in their way with detailed descriptions like infographics, User Interface templates, etc.

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Vectors Graphic Design Graphic Patterns 497

Inkbot Design

SEPTEMBER 24, 2023

However, with endless marketing channels and strategies, determining the most effective tactics to acquire and retain customers can take time and effort. By knowing their needs, likes, and demographics, companies can create marketing strategies to suit them. With this knowledge, businesses can personalise their marketing.

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Inkbot Design

SEPTEMBER 3, 2023

This includes assessing the market landscape, evaluating startup costs and financing options, formulating a business model, and mapping out processes and operations. Implementing marketing campaigns. Studying your target market in-depth: Identify who your ideal customers would be. Hiring staff. Establishing company culture.

Marketing 105

Marketing Marketing Branding Brand 105

Inkbot Design

SEPTEMBER 5, 2023

At our Design Agency, we recognise that a well-designed website is the foundation for successful digital marketing efforts. Modern web design goes far beyond visual aesthetics and layout – it deeply considers user experience, marketing goals, and how to craft an optimal online environment.

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Web Design Web Design Digital Arts and Crafts 98

Inkbot Design

NOVEMBER 14, 2022

How to Create a Social Media Marketing Strategy. A Social Media Marketing Strategy combines several marketing disciplines, including social media, email, search engine optimisation (SEO), website design, and content marketing. If you need help converting visitors into leads, look at your social media marketing strategy.

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