gt-alpina 
Creative Boom
MAY 7, 2024
Visual elements Fiasco's visual identity pairs the serif GT Alpina with the sans-serif Nacelle , to give the designs a nostalgic tinge whilst still feeling fresh and current. As Nathalie says: "members don't just use the space: they shape it."
Creative Boom
MAY 15, 2024
H2 Evoking Mother Nature For the brand typography, Scorpion Rose Studio opted for GT Alpina by Grilli Type paired with Poppins by Google. The combination of this beautiful serif with personality and the geometric sans-serif perfectly represents the whole brand.
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Abduzeedo
SEPTEMBER 25, 2023
A nod to the fonts, Vinila by @plaudesign and GT Alpina Fine by @grillytype, for adding depth and character to the designs. Behind this transformative journey were the creative minds of Florian Cornut, who led the direction, supported by Brand Director Byron Regej and Creative Talent Director Casey Leigh Jordan.
Mindsparkle Mag
MAY 16, 2021
They paired the bold and expressive typography of GT Alpina (primary typeface) and the structured grotesque GT America (secondary typeface) with the condensed and curvaceous Domain Display (CRUDE’s new logo). Typography plays a key role is communicating CRUDE’s edgy, playful, and straight-forward tone of voice.
Design Week
JUNE 17, 2021
They are paired with GT Alpina in italics which “barges into that harmony”, the designer explains. The typefaces FK Grotesk Neue and FK Roman Standard – both designed by Florian Karsten studio – have been used to “bring a level of sophistication and harmony” to the identity, Ottignon says.
BP&O
OCTOBER 19, 2023
A marshmallow is sweet, soft, pliable. Yet they are also resilient and surprisingly strong – who among us hasn’t enjoyed watching them perform surprisingly well under a hydraulic press compared to substances that much more obviously scream ‘structural integrity’? Perhaps this soft-yet-strong dynamic is why the name works for an insurance company.
BP&O
APRIL 6, 2023
Using olive oil has never been so squ-easy. That’s how Andrew Benin, founder of Graza, would like us to feel. As Kelsey McClellan reports for the Wall Street Journal, Benin knew the last thing the world needed was another snobby olive oil and the key goal was finding ‘the sweet spot between flavor and affordability’.
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