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Good Habit builds serene brand identity for AI marketing tool, Wonda

Creative Boom

And that applies just as much to marketing as anywhere else. Hence, Wonda was created: an AI marketing platform that gathers, consolidates, and analyses multi-platform marketing campaigns. To create a brand identity for the tool, its makers turned to Good Habit , a London-based design studio founded by Chris Smyth.

Marketing 409
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GameStop and WMH&I shake up the gaming market with customisable candy-themed controllers

Creative Boom

The world's largest gaming retailer, GameStop, has collaborated with global branding agency WMH&I to create Candy Con, a ground-breaking controller that players can customise to their heart's content with a colourful array of faceplates, thumbsticks, and directional pads. It's visceral, simple, and fun.

Marketing 377
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Robot Food primes tattoo skincare brand Stories & Ink for traditional retail markets with new 'inklusive' packaging

Creative Boom

Robot Food founder Simon Forster co-founded the brand alongside Stu Jolley to fill a gap in the skincare market, catering to the growing audience of people with tattooed skin. Stories & Ink is a skincare brand dedicated to those with tattooed skin, developed by The Others Beauty Co.

Marketing 325
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6 Tips for Selling Your Design Products

Designer Daily

You’ve been working tirelessly on creating your design products, and now you’re ready to share them with the world. But how do you ensure that your products don’t just sit on your digital shelf gathering virtual dust? In this article, we’ll provide six key tips to help you successfully sell your design products.

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Creative Packaging Design: Elevating Product Branding

Inkbot Design

Creative Packaging Design: Elevating Product Branding Do you know that feeling when you find a package so visually appealing that you just have to pick it up? It seizes attention, provokes curiosity and creates an emotional bond between people and the brand. Product packaging is where creativity becomes marketing gold.

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How to Create a Brand Development Strategy for Today’s Market

Canny

In today’s marketplace where customers have endless choices, investing in brand development means more than just visibility – it is a critical strategy that helps brands differentiate their offering so that they are competitive and stay competitive. Brand Strategy Made Simple Developing a brand strategy is no easy task.

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Luxury Brand Marketing & High-End Branding

Inkbot Design

Luxury Brand Marketing & High-End Branding Luxury brands exist in a rarefied world of high prices, exceptional quality, heritage and pedigree, exclusivity, and aspirational identities. Defining Luxury Brands What determines when a product or service qualifies as luxurious?