Inkbot Design

APRIL 6, 2023

The increasing reliance on digital technologies fuels this growth, the rise of eCommerce, and the growing importance of social media platforms in advertising and branding strategies. The possibilities are endless, from brand management to advertising, market research to public relations, and digital marketing to content creation.

Marketing 75

Marketing Marketing Education Advertising 75

Inkbot Design

SEPTEMBER 27, 2022

Business to Business (B2B) marketing is companies' advertising and sales approach when selling products to other businesses. B2B Marketing is the science of attracting new customers through business-to-business marketing channels such as websites, social media, email marketing, and advertising. What is B2B Marketing?

Marketing 117

Marketing Marketing Internet and Software Development Media 117

Creative Review

JUNE 25, 2021

If you follow any marketers or advertising folk on LinkedIn, it cannot have escaped your attention that this week has seen the announcement of the Cannes Lions winners. MOBILE LIONS/MEDIA LIONS. With this campaign, mobile network Telenor created a SMS app that allows people to begin the process of claiming the official document.

Agency 145

Agency Entertainment Brand Branding 145

HONGKIAT

JANUARY 20, 2022

“ One shouldn’t use lazy generalizations when identifying a consumer group to advertise your wares to, you need to dig a little deeper. By basing your advertising on a sweeping generalization of this group, assuming that all millennials like city breaks, you can miss out on potential customers.

Marketing 132

Marketing Marketing Advertising Advertising 132

Inkbot Design

JULY 16, 2023

According to recent studies, the global affiliate marketing industry is projected to reach a mind-blowing $40 billion by 2030. We've got you covered, from optimising your website for conversions to leveraging social media and email marketing. It involves three main parties: advertisers, publishers (affiliates), and consumers.

Marketing 75

Marketing Marketing Programming Internet and Software Development 75

Inkbot Design

NOVEMBER 22, 2022

The construction industry is expected to grow to $8 trillion by the year 2030, and currently, it's ranked as the second biggest in the world, just behind eCommerce. Social Media Profiles. While social media marketing is critical, you probably want to limit your activity to one or two platforms. Boost brand awareness.

Marketing 59

Marketing Marketing Digital Media 59

Inkbot Design

JANUARY 17, 2024

Furniture brand IKEA aims to use 100% renewable and recycled materials by 2030. 10 – Sensory Branding Retail media also hints at more immersive environments ahead. Product projections react in networked light arrays like magic as shoppers pass. Walmart, Instacart, and Target are also building their retail media programs.

Brand 75

Brand Branding Marketing Marketing 75