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Eye-Tracking In Mobile UX Research

Smashing Magazine Graphics

In the late 1990s, marketing and advertising agencies saw the potential of eye-tracking for the Internet and started using the technology to analyze how people consume content online. One of the few advertising companies that used eye-tracking back then was EURO RSCG/DSW Partners. Source: Greta Hoffman/Pexels ) ( Large preview ).

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9 Recommended WordPress Plugins (2021 updated)

Web Design Ledger

Click on the banner to learn more. Click on the banner to review the full range of wpDataTables’ features and capabilities. Click on the banner to learn more about the benefits of this top-rated product bundling plugin. Ads Pro Plugin – Multi-Purpose WordPress Advertising Manager. wpDataTables. wpDataTables –.

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Interview with Aigars Silkalns – Colorlib Crafter and Founder

Template Monster

Aigars Silkalns: Mainly affiliate income and advertisements in the form of AdSense ads and direct banners and other contextual ad sales. I never use custom link trackings, banners, or anything else offered by affiliate programs. Aigars Silkalns: I have been with TemplateMonster since 2014, and I'm delighted with our partnership.

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Is Your Logo Design Up To Date? Re-evaluating Your Brand Identity

Inkbot Design

billion (2012) Old Spice 2008 $10 million Sales doubled (2009) Airbnb 2014 $100 million Revenue tripled (2017) Pepsi 2008 $1.2 But don't just take my word for it – the numbers tell the story too: Brand Date Rebranding Cost (approx.) Post-Rebranding Revenue Increase Starbucks 2011 $1.2 billion $1.9 billion $1.6

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Ultimate Guide to Digital Marketing and Advertising

Inkbot Design

Ultimate Guide to Digital Marketing and Advertising Digital marketing is any form of marketing products or services involving electronic devices. Digital marketing has revolutionised traditional marketing and advertising approaches in the last decade. Consequently, brands are prioritising mobile optimisation and in-app advertising.

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What Is Logo Recognition? 5 Best Logo Recognition Tools

Inkbot Design

Your shoe brand logo appears across different banners and public places. The logo recognition tool allows those who have it to gain a competitive advantage by eliminating the need for explicit advertising. 5 – Identify thought leaders. Up till now, we’ve discovered what logo recognition is and its uses.

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7 Years Since Shillington Manchester: Lorelle Skelton, Founder of The Creative Occupation (+ Exclusive Discount!)

Shillington

Back in 2014, Lorelle Skelton was working at a digital marketing agency but wanted to take that next, creative step. I was tasked with designing HTML emails for our leisure industry clients and, though they weren’t dream briefs (think cutting out images of beer bottles and typing ‘BOGOF burgers’ into banners), a passion was ignited.