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Social Media Trends: Platforms, Content, and Engagement

Inkbot Design

The Rise of the Social Metaverse Virtual and augmented reality have lingered on the fringes of the technology landscape for years but are now poised to become integral parts of social media thanks to the “metaverse” concept. Major social platforms like Facebook, Instagram, and TikTok have over 1 billion monthly active users.

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How to Create a Lifestyle Brand That People Obsess Over

Inkbot Design

Think about brands such as Goop, Outdoor Voices, and Away. Its users not only use their goods; they adopt the brand’s philosophy and aesthetics. Well, maybe you’re an entrepreneur with an excellent idea for a product and would love to build this kind of following. Or perhaps you have an existing business that feels a little… soulless.

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