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Vintage Branding: Reviving the Classics for Modern Marketing

Inkbot Design

Vintage Branding: Reviving the Classics for Modern Marketing In the fast-paced marketing world, where trends come and go faster than you can say “influencer campaign,” there's one approach that never seems to go out of style: vintage branding. And that's where vintage branding shines like a diamond in a coal mine.

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Glasfurd & Walker craft colourful and uplifting packaging for a Canadian beer collaboration

Creative Boom

But when three craft breweries emerged in Murray Street, Port Moody, British Columbia, they didn't set out to steal each other's market share. Digitally printed directly to the can, the design is transportative and nostalgic in all the right ways. This font was chosen for its strength," says Phoebe.

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Retro Packaging Design: Bringing Back Vintage Styles

Inkbot Design

An example of retro cereal packaging using vintage illustrations and fonts. Incorporating nostalgic fonts and typography Chunky, whimsical fonts that mimic sign painting or old typewriter print evoke nostalgia. In recent years, more and more brands have been embracing throwback styles to cash in on nostalgia marketing.

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Brand Launch: How to Launch a Brand That Stands Out

Inkbot Design

Creating a solid and memorable brand that resonates with your target audience is crucial in today's competitive market. Without a thorough understanding of your ideal customers, you may create marketing strategies and products that fall flat and fail to resonate with your target market.

Brand 140
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20+ Creative Envelope Design Ideas That Stand Out

Inkbot Design

Play with Colour, Texture, Fonts, and Graphics Visually exciting design elements, brilliant colour choices , and impactful graphics on your envelopes significantly increase perceived value and make your mail more alluring. Select expressive yet readable fonts that reinforce the emotions, era or conventions you want to highlight.

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Standing out from the crowd with corporate identity design

Moo

Read on to learn everything you need to know about expressing your brand identity through visual communication, marketing materials and graphic design assets. This includes everything from website and logo design to your social media and marketing collateral. Typography Yes, even the font matters. What is corporate identity?

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Secrets of Iconic Logos: Discovering Why They Work

Inkbot Design

A logo's design should have a unique shape, colour scheme, and font that are easily identifiable. Additionally, the choice of font plays a significant role in the success of a logo. A study by MIT found that easy-to-read fonts are more likely to be remembered than complicated ones. How is this accomplished?

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