Inkbot Design

NOVEMBER 23, 2022

Top 20 Digital Marketing Strategies for Every Successful Startup. As a new business owner, it can be intimidating to figure out what's important in digital marketing strategies. That's why we created this list of the top 20 digital marketing strategies you want to implement as part of your growth plan.

Marketing 127

Marketing Marketing Digital Media 127

Canny

OCTOBER 7, 2021

It can be daunting hiring a content marketing agency. You’re trusting them to manage your brand, SEO, content, and online marketing better than your team working in-house. But by doing your research first, you can make sure you find the right content marketing agency to achieve your goals. The Marketing Brief Template.

Agency 158

Agency Marketing Marketing Client 158

Inkbot Design

APRIL 26, 2023

5 Ways to Apply Design Thinking in Marketing and Branding The field of design is not just about aesthetics. Many companies realise that customer experience is becoming a key differentiator among competitors, so they're turning to design thinking to improve their marketing efforts. What Is Design Thinking?

Marketing 109

Marketing Marketing Brand Branding 109

Inkbot Design

MAY 11, 2024

6-Step Content Marketing Strategy for Designers So, let’s start with a plain definition: content marketing means constructing relevant, valuable content to attract and keep your audience. Why a Content Marketing Strategy for Designers Matters As an artist, you might ask—how can rockstar content energise my growing business?

Marketing 78

Marketing Marketing Internet and Software Development Media 78

Inkbot Design

FEBRUARY 19, 2024

The Cutting Edge of Healthcare Marketing Trends and Tactics Hey there! In our fast-paced world, healthcare marketing constantly evolves to keep up with emerging tech, new patient expectations, and industry shifts. 2024 is a pivotal year for healthcare marketers looking to connect with tech-savvy, wellness-focused patients.

Marketing 70

Marketing Marketing Digital Self-employed 70

Inkbot Design

JUNE 20, 2023

The Ultimate Digital Marketing Strategy Guide Welcome, marketing mavens and novices alike, to your one-stop shop for digital marketing excellence: The Ultimate Digital Marketing Strategy Guide. Gone are the days when you could count on traditional marketing to carry your message to your target audience.

Marketing 144

Marketing Marketing Digital Arts and Crafts 144

Inkbot Design

OCTOBER 20, 2023

The Marketing Funnel: What It Is & How It Works The marketing funnel concept is a crucial framework in the marketing world, helping businesses understand potential customers' journey from awareness to purchase and beyond. Let's delve into what a marketing funnel is and how it operates. What is a Marketing Funnel?

Marketing 79

Marketing Marketing Education Media 79

Inkbot Design

OCTOBER 10, 2023

Online Marketing: Boost Your Business with Digital Strategies Online marketing uses digital channels to promote brands, products, or services to customers. Online marketing is integral to reaching a wider audience and expanding your business in today's digital era.

Marketing 84

Marketing Marketing Digital Internet and Software Development 84

Inkbot Design

FEBRUARY 24, 2024

Snapchat Marketing: The Guide for Businesses Snapchat has evolved from a fun, temporary teen platform to a powerful brand marketing tool. However, marketing on Snapchat requires a unique approach compared to other social platforms. Now, let's explore how brands can effectively market to Snapchatters in 2024.

Marketing 78

Marketing Marketing Brand Branding 78

Inkbot Design

JULY 21, 2023

The 13 Best Marketing Strategies for Unbeatable Success Welcome to the marketing masterclass, where we unveil the secrets to conquering the ever-evolving world of commerce. Whether you're a seasoned marketing pro or just dipping your toes into this exciting realm, you've come to the right place. Are you with us? Let's do this!

Marketing 116

Marketing Marketing Arts and Crafts Brand 116

Inkbot Design

JANUARY 23, 2024

The Digital Marketing Funnel: A Comprehensive Guide The digital marketing funnel illustrates the typical journey a customer goes through when interacting with your business online. This is why understanding the digital marketing funnel is so critical for success. Overview: What exactly is a digital marketing funnel?

Marketing 76

Marketing Marketing Digital Education 76

Inkbot Design

MAY 26, 2023

7 Best Digital Marketing Services for Freelancers Owning a business can be exhausting, especially if it's just a startup and you manage everything independently. You would have to hire new employees, maintain client relationships, find new deals, and whatnot!

Freelance 97

Freelance Freelance Marketing Marketing 97

Noupe

MARCH 14, 2024

Marketing brochures often determine the first impression potential customers have of a business. Thus, marketing brochures become a kind of business card for your brand. A brochure is a compact printed material that aims to convey key information about a product or the company itself. Use questions, quotes, or success stories.

Marketing 57

Marketing Marketing Production Brand 57

Canny

MARCH 21, 2023

Content marketing for startups is an essential way of getting your business noticed by customers and prospective partners. Investing in content marketing is the perfect way to get more eyes on your product/ service as it takes so many forms. It’s then up to you to choose which one is right for budget and will generate the most value.

Marketing 88

Marketing Marketing Media Client 88

Canny

APRIL 25, 2023

To stay up to date with performance within your organisation, it’s important to use a marketing KPI template to track all of the data you collect. Marketing is a creative field but any decisions rely heavily on data and reporting to ensure all marketing efforts are worth the time, budget, and resources.

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Templates Marketing Marketing Media 88

Inkbot Design

AUGUST 31, 2023

How to Start Affiliate Marketing (Beginner's Guide) Are you looking for a flexible, low-risk way to earn money online? Affiliate marketing may be the perfect solution. As an affiliate marketer, you earn commissions by promoting other companies' products or services on your website or social media platforms.

Marketing 82

Marketing Marketing Programming Production 82

Inkbot Design

APRIL 8, 2023

How to Conduct a Digital Marketing Audit for Your Business Do you ever feel like you're spinning your wheels regarding digital marketing ? Well, my friend, it's time to hit the brakes and take a good, hard look at your online marketing strategy. Are you ready to become a digital marketing powerhouse? Let's dive in!

Marketing 96

Marketing Marketing Digital Media 96

Inkbot Design

SEPTEMBER 24, 2023

Specialisation is critical to standing out in a crowded market. Attract a steady stream of clients through marketing and referrals. Market analysis is vital to finding opportunities for your web design business. By specialising in e-commerce websites for startups, you can gain an edge in the competitive market.

Web Design 83

Web Design Web Design Internet and Software Development Client 83

Inkbot Design

SEPTEMBER 2, 2023

Content Marketing Tricks: Social Media, Email, and Beyond In 2023, when smartphones and social media have created an era of information overload, businesses face an immense challenge in capturing their audience's fleeting attention. To stand out, brands must take a strategic approach to content marketing.

Marketing 90

Marketing Marketing Media Arts and Crafts 90

Inkbot Design

MAY 22, 2023

Graphic Design in Digital Marketing: Driving Engagement, Conversions, and Brand Success As you swipe through your feed, that one ad grabs your attention. That's the magic of graphic design in digital marketing— a combination that's taking the business world by storm. This is an era where online visuals hold power.

Graphic Design 128

Graphic Design Marketing Marketing Digital 128

Inkbot Design

MARCH 4, 2022

How Postcard Marketing can help your Brand. Well, thanks to technological advancements over the past decade or so, we now have such options available as “postcard marketing.” What Is Postcard Marketing? In short, postcard marketing is sending direct mail advertising via postal service (i.e., snail mail).

Marketing 91

Marketing Marketing Brand Branding 91

Inkbot Design

APRIL 5, 2023

The Secrets of a Content Marketing Agency Welcome, my fellow travellers, to the enchanting world of content marketing agencies! As we embark on this journey, we must recognise that content marketing has become indispensable to any flourishing digital marketing campaign. Are you ready to embark on this journey with me?

Agency 97

Agency Marketing Marketing Media 97

Inkbot Design

MAY 17, 2023

The Importance of Digital Marketing for Business Growth Imagine this: you've just set up your dream business. That's right: digital marketing. In today's digital age, where over 5 billion people are browsing the internet worldwide (as of 2023), not embracing digital marketing is like opening a business but not telling anyone about it.

Marketing 72

Marketing Marketing Digital Media 72

Inkbot Design

APRIL 14, 2023

Content Marketing Guide: Strategies and Tips for Success Content marketing has become an integral part of every marketing strategy nowadays. As consumers increasingly rely on the digital world for information, entertainment, and shopping, companies must find ways to engage effectively.

Marketing 138

Marketing Marketing Media Infographics 138

Canny

SEPTEMBER 28, 2021

Content marketing. This type of marketing involves creating, publishing, and distributing content to either engage, inspire, or educate your audience. As if content marketing wasn’t attractive enough, it’s also free. Whatever market you’re in, or want to break into, creating high quality content is vital.

Marketing 193

Marketing Marketing Infographics Brand 193

Inkbot Design

FEBRUARY 7, 2024

Why Law Firm Branding is Critical for Success Building a strong brand has become essential for law firms looking to stand out and attract clients in an increasingly competitive legal market. With more choices than ever before, clients are seeking out firms they recognise and trust.

Brand 78

Brand Branding Client Marketing 78

Inkbot Design

SEPTEMBER 24, 2023

The 6 Best Marketing Techniques for Small Businesses Creativity abounds! Let's explore the best marketing techniques for small businesses. Competition is fierce and resources limited, so an effective marketing strategy is vital. Traditional marketing approaches are no longer sufficient.

Marketing 75

Marketing Marketing Media Advertising 75

Inkbot Design

NOVEMBER 21, 2023

8 Marketing Strategies for Small Business Owners Marketing is crucial for the success of small businesses. However, small business owners often face unique challenges when it comes to marketing. Limited budgets, lack of resources , and fierce competition can make it difficult to stand out in the market.

Marketing 90

Marketing Marketing Advertising Advertising 90

Inkbot Design

SEPTEMBER 22, 2023

The Ultimate Guide to Storytelling in Marketing Storytelling in marketing is a powerful tool to engage audiences. Importance of storytelling in marketing Storytelling is critical in marketing. Facts and data can provide information but can't make a lasting impression. This drives loyalty and sales.

Marketing 87

Marketing Marketing Arts and Crafts Brand 87

Inkbot Design

FEBRUARY 29, 2024

How to Increase Brand Awareness Through Marketing Brand awareness refers to how easily a potential customer can recognise or recall your brand. Conduct Market Research on Brand Positioning Before diving into brand awareness campaigns, it is crucial to understand your current brand positioning in the market.

Marketing 74

Marketing Marketing Brand Branding 74

Inkbot Design

APRIL 21, 2022

7 Types of Digital Marketing Materials You Must Have. Whether you are a freelancer, designer, marketer, or small business owner, you are responsible for growing the business you manage, and you know marketing is an essential part of that. What are digital marketing materials? Why do you need digital marketing materials?

Marketing 82

Marketing Marketing Digital Media 82

Inkbot Design

DECEMBER 16, 2023

Social Media Marketing Materials: Crafting Content that Connects Social media has transformed marketing. However, effective social media marketing requires creating suitable materials to capture attention and drive accurate results. Key Takeaway Ensure most of your social content marketing has an engaging, visual-forward focus.

Media 69

Media Marketing Marketing Arts and Crafts 69

Canny

MAY 31, 2022

What Is B2B Inbound Marketing and How Can it Grow My Business? For those not in the know, B2B inbound marketing is one of the best ways of growing your business. Inbound marketing generally has always been a very reliable strategy for savvy marketers to utilise in order to reach their intended audience. download now.

Marketing 158

Marketing Marketing Media Brand 158

Inkbot Design

MAY 26, 2023

Inbound Email Marketing: The Future is in Your Inbox Hey there! It's about time we look at something exciting that could be a game changer for your marketing strategies. It's all about inbound email marketing. You may think, “Isn't email marketing kind of…old news? What is Inbound Email Marketing?

Marketing 98

Marketing Marketing Arts and Crafts Education 98

Inkbot Design

JANUARY 25, 2024

How to Market Your Small Business on a Budget Running a small business can be extremely rewarding. One of the biggest hurdles small business owners face is figuring out how to market their company with a limited budget. Effective marketing is essential for getting your product or service in front of potential new customers.

Marketing 77

Marketing Marketing Advertising Advertising 77

Inkbot Design

JULY 31, 2023

How to Create a Social Media Marketing Plan Social media has evolved dramatically over the past decade, transforming from a niche platform into an indispensable marketing tool for businesses of all sizes. You need a thoughtful and data-driven social media marketing plan to stand out and engage meaningfully with your audience.

Media 81

Media Marketing Marketing Brand 81

Canny

NOVEMBER 18, 2021

At the core of every succesful brand is strategic marketing, brought about through extensive campaign planning and research. It’s for this reason that ‘how to write a marketing plan’ is one of the most common marketing-based questions online. The Marketing Brief Template. The Marketing Brief Template. Download now.

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Marketing Marketing Agency Advertising 204