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Dark Mode: Implementing Dark UI in Your Web Design Strategy

Inkbot Design

Dark Mode: Implementing Dark UI in Your Web Design Strategy Dark Mode in UI/UX refers to a design aesthetic where the interface features predominantly dark colours, as the name suggests. This web design trend offers a viable alternative to light-themed user interfaces.

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The Big List of Branding Resources

Canny

Finding great branding resources online is easy. In this post, we’ve collated our favourite branding resources that we’ve used over the years at Canny. From templates and tools, to ebooks, guides, and workshops, we’ve covered it all. Branding Websites and Blogs There are tons of websites that cover branding and design in detail.

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How To Define Your Brand Through Visual Design

Inkbot Design

How To Define Your Brand Through Visual Design Visual design plays a critical role in defining your brand. So, your visuals must align with your brand identity. So, your visuals must align with your brand identity. This guide will explore leveraging visual design to express your brand’s personality.

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What Is the Difference Between Branding and Positioning?

Inkbot Design

What Is the Difference Between Branding and Positioning? A brand represents the identity, personality, and essence of a company, product, or service. Branding refers to creating, positioning, and promoting that identity in the minds of target customers. Consistent branding across channels can increase revenue by 23%.

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Designing for Social Media: 15 Tips for Eye-Catching Posts

We And The Color

Conduct thorough market research, analyze your existing audience data, and create detailed buyer personas to guide your design choices. Consistent Branding Consistency is key when it comes to branding on social media. Use consistent colors, fonts, and visual elements that align with your brand’s identity.

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How a Successful Logo Creates Brand Recognition

Inkbot Design

How a Successful Logo Creates Brand Recognition A successful logo is a powerful tool for any brand. This critical element helps create brand recognition, distinguishing a brand from its competitors and creating a distinctive identity in the minds of consumers. In contrast, a luxury brand may opt for muted, elegant tones.

Brand 98
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Gretel's Dylan Mulvaney on city life, serendipity, and why graphic designers never get famous

Creative Boom

As head of design at Gretel NY , Dylan Mulvaney is the creative force behind brand identities for Apple, Netflix and Vice. Described by Gretel as "a low profile dude who has been behind some of our highest-profile work", Dylan's expertise lies in translating a brand's core values, strategy, and voice into striking visual executions.