branding-and-visual-identity-fullers-new-visual-strategy 
Creative Boom
JULY 8, 2024
Created to rival wines made in Provence, Folc's new bottle and brand design is a combination of "fitting in and standing out". The Cannons founded Folc in 2019, and now, five years later, they've become England's leading rosé brand. Folc's new bottle is fully screen printed, which Little says is unusual for wine.
Abduzeedo
FEBRUARY 9, 2024
Branding and Visual Identity: Fuller's New Visual Strategy abduzeedo 0209—24 Explore the innovative branding and visual identity project for Fuller Brand Communication. Discover how strategic design redefines brand engagement.
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Creative Boom
NOVEMBER 1, 2023
So they teamed up to create a new kind of studio. So earlier this year, they left their jobs and founded their own branding studio, Goodside , in San Francisco. The ethos was: "One part visual. Weaving colour, concept, and copy into cohesive brand systems that scale." but felt it could do better. One part verbal.
Inkbot Design
FEBRUARY 13, 2024
What Are Branding Images and Why Are They Important? Branding images are visual assets that represent a company's brand identity and help communicate its core values and messages. They play a critical role in shaping brand perception and connecting emotionally with target audiences.
Inkbot Design
NOVEMBER 27, 2023
A logo is a graphic symbol or emblem representing a company, organisation, brand, or product. It's meant to be recognisable and help in brand identity and awareness—for example, the iconic Apple logo with a bitten apple silhouette. A tagline is a short phrase that captures a brand's essence or critical message.
Inkbot Design
SEPTEMBER 1, 2023
Pizza Hut Logo Evolution: From Red Roofs to Digital Dominance For over 60 years, the iconic Pizza Hut logo has reflected the evolution of one of the world's most recognisable pizza brands. The slanted red roof created an eye-catching design that would become core to the Pizza Hut identity.
Inkbot Design
MAY 23, 2024
Any brand and marketing strategy needs a modern, user-friendly site; it tells people who you are, what you do and why you are great at it. The visual design, navigation, and messaging must work together seamlessly to create an incredible first impression. So grab a coffee, get comfortable and be prepared to make changes!
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