Creative Boom

APRIL 3, 2023

The success of Goldmine Gummies, a new brand crafted with the help of Robot Food, points the way. And that provides new and exciting opportunities for agencies to help producers to get ahead of the competition with cut-through branding. It strongly taps into nostalgia to enhance the brand's appeal. recalls Austin.

Brand 441

Brand Branding Production Marketing 441

Creative Boom

SEPTEMBER 19, 2023

One of the world's biggest beauty brands needed a more consistent identity across all its global platforms. Those of a younger vintage, though, may be unaware that the cosmetics brand, originally founded in 1867, was a huge name throughout the 20th century, known for selling its make-up door-to-door.

Brand 431

Brand Branding Packaging Design Advertising 431

Just Creative

JULY 7, 2020

And there are many reasons why many of them are losing a steady client base. Not only will the client look at their portfolio, but also require that photographers have some form of guarantee for their work. As such, professional photographers face heavy competition from amateurs who are more creative with branding and marketing.

Client 255

Client Photography Brand Branding 255

Inkbot Design

JANUARY 21, 2024

Luxury Brand Marketing & High-End Branding Luxury brands exist in a rarefied world of high prices, exceptional quality, heritage and pedigree, exclusivity, and aspirational identities. This comprehensive guide explores the fundamental principles, strategies, and examples of luxury brand marketing and high-end branding.

Marketing 72

Marketing Marketing Brand Branding 72

Canny

JANUARY 24, 2024

As a brand grows and develops, establishing a brand architecture becomes increasingly important. With the introduction of more brands, products, and services, companies need to work out how these all fit together within the top-level brand or it can become very confusing. What is Brand Architecture?

Architecture 78

Architecture Brand Branding Portfolio 78

Just Creative

JULY 15, 2020

Branding, Brand, & Brand Identity all play a part in you recognizing the logo. Because of the confusion, we wanted to take a deeper dive and define what exactly is the difference between Brand, Branding & Brand Identity. What Brand, Branding & Brand Identity are not.

Brand 271

Brand Branding Production Client 271

Inkbot Design

MAY 17, 2022

Top 10 Tips for Branding Products. Whether you’re an entrepreneur who has just launched a product or are looking to improve upon an existing brand, this short guide will help you understand what makes products memorable and how to communicate that value. 1 – Create a strong brand identity.

Production 93

Production Brand Branding Fonts 93

Inkbot Design

FEBRUARY 5, 2024

Brand Essence: The Heart and Soul of a Brand Brand essence is a foundational concept in marketing that refers to the heart, soul, and intrinsic nature or value of a brand. It encapsulates what a brand fundamentally stands for and what makes it unique. What Exactly is Brand Essence? What problem do we solve?

Brand 94

Brand Branding Arts and Crafts Marketing 94

Inkbot Design

MAY 1, 2024

How Branding Works: The Keys to Captivating Customers We’re surrounded by brands every day. But have you ever stopped to think about how branding works? From fancy logos to those jingles that get stuck in our heads, branding is inescapable. A good brand is like glue for your brain.

Brand 96

Brand Branding Arts and Crafts Internet and Software Development 96

Inkbot Design

MARCH 23, 2024

Startup Branding: Crafting an Unforgettable Identity Let's start things off on a real note – your startup's brand is its calling card. ” In this ruthlessly competitive landscape, a knockout brand can spell the difference between punching above your weight class and being just another face in the crowd.

Brand 94

Brand Branding Arts and Crafts Marketing 94

Graphic Design Junction

JANUARY 21, 2023

Modern creative Brand guidelines templates and Brand identity design for those who need a branding guide for a startup, business or rebranding company profile. Brand guidelines templates are the best way to show their clients how to implement their new brand identity. Versions CS4, CS5, CS5.5, CS6 and CC).

Templates 126

Templates Brand Branding Adobe 126

Inkbot Design

SEPTEMBER 23, 2022

How to Create an Emotional Branding Strategy & Brand Examples. Even better, you can use these tactics to effectively shape how your brand is perceived by consumers near and far. Some people are hard to work out and get you thinking about why they will get engaged with your product. What is Emotional Branding?

Brand 130

Brand Branding Arts and Crafts Production 130

Inkbot Design

JANUARY 3, 2024

The Ultimate Fitness Branding Framework Building a solid personal brand has become increasingly important for fitness professionals and influencers looking to stand out in a crowded industry. But what exactly goes into successful fitness branding? Defining Your Niche The foundation of any strong brand is specificity.

Brand 80

Brand Branding Client Self-employed 80

Inkbot Design

APRIL 5, 2024

Brand Development Strategies: Crafting An Identity You're bombarded with brand messages everywhere you look these days. But getting branding right has never been more crucial. An authentic, well-defined brand that resonates emotionally is a powerful asset in today's crowded marketplace. Where do you even start?

Brand 86

Brand Branding Arts and Crafts Architecture 86

Inkbot Design

APRIL 25, 2024

Brand Consistency and Web Design: The Key to Online Success We inhabit a universe that is highly concerned with first impressions. Ensure your brand is consistent throughout every aspect of its web presence. Ensure your brand is consistent throughout every aspect of its web presence. What Is Brand Consistency?

Web Design 70

Web Design Web Design Brand Branding 70

Inkbot Design

MARCH 24, 2024

Invest in Logo Design: A Powerful Brand Identity Awaits Have you ever noticed how some logos just stick in your mind? That clever little symbol or wordmark that immediately conjures up the brand image? Logos are much more than just a pretty picture – they're the essence of a company's brand distilled into one powerful visual.

Brand 96

Brand Branding Arts and Crafts Marketing 96

Noupe

DECEMBER 28, 2023

B2B video marketing is the supreme tool to build long-lasting relationships with existing and new clients. For all kinds of marketing goals, videos can be generated to grasp prospective clients’ attention. Exemplary video marketing in the B2B industry involves sharing content with B2B prospective clients.

Brand 113

Brand Branding Client Marketing 113

Inkbot Design

OCTOBER 8, 2023

Brand Positioning Strategies: Setting Your Brand Apart With consumers overwhelmed by a sea of product choices and marketing messages, a unique and meaningful brand position allows companies to stand out from the competition and capture the attention and loyalty of target customers.

Brand 90

Brand Branding Marketing Marketing 90

Inkbot Design

FEBRUARY 23, 2024

12 Ways to Find Potential Clients on Instagram Instagram is home to over 2 billion monthly active users. With such a massive user base, it's unsurprising that many businesses and entrepreneurs leverage Instagram to find potential clients. Intrigue potential clients to follow you for more.

Client 82

Client Consulting Marketing Marketing 82

Inkbot Design

NOVEMBER 14, 2023

Startup Branding Tips: How to Build an Unforgettable Brand Starting a new business is exhilarating. You've got a great product or service, passion and drive to succeed, and visions of growth and prosperity. But without proper branding, your startup risks fading into obscurity. Your brand purpose goes beyond making money.

Brand 93

Brand Branding Marketing Marketing 93

Inkbot Design

JANUARY 2, 2024

Building a Brand Identity: A Comprehensive Guide Establishing a distinct, recognisable, and memorable brand identity is essential for any business looking to stand out in a crowded marketplace. When done right, your brand identity attracts loyal customers who connect with what you stand for. What Exactly is a Brand Identity?

Brand 93

Brand Branding Fonts Production 93

Inkbot Design

APRIL 25, 2023

Branding and Logo Design: How to Build a Strong Brand Identity You know, in today's lightning-fast world, having a brand identity goes way beyond just having a snappy name or a slick logo. What is Branding? Brand Positioning refers to the unique place your brand occupies in the market relative to your competitors.

Brand 127

Brand Branding Marketing Marketing 127

Inkbot Design

MARCH 20, 2024

How to Promote Your Brand with Custom Stickers You know that feeling when you spot a random sticker slapped on something, and it just sticks with you? Stickers have this underrated ability to promote your brand in the sneakiest (and stickiest) way possible. Those little stickered surfaces become miniature brand monuments!

Brand 85

Brand Branding Print Marketing 85

We And The Color

JUNE 13, 2022

Located in Stavanger, Norway, Studio Oker is a design firm working with brands at the intersection of technology and culture. They have been commissioned to create a new brand identity for Norsk Etikett, a family-owned supplier of self-adhesive labels with headquarters and production in Sandnes, Norway.

Brand 145

Brand Branding Graphic Design Fonts 145

Inkbot Design

MARCH 2, 2024

Brand Pillars: Build a Strong Foundation Brand pillars are the core elements that define a brand's identity, personality, and reason for existing. They serve as the foundation for all branding efforts by encapsulating what makes a brand unique, authentic, and valuable. What makes it different from the competition?

Brand 81

Brand Branding Production Inspiration 81

Inkbot Design

NOVEMBER 27, 2023

The 8 Types of Brands (Definitions & Examples) Brands are ubiquitous in our lives, shaping our decisions and influencing how we perceive products and services. Different types of brands exist, each with its specific approach tailored to various consumer needs and market demands.

Brand 95

Brand Branding Production Marketing 95

Inkbot Design

JANUARY 25, 2024

The Evolution of Branding: Building Community and Identity Branding has completely changed over the last hundred years, moving from a simple way to tell one company's products from another's to a deep connection with people's lives and communities.

Brand 94

Brand Branding Marketing Marketing 94

Inkbot Design

MARCH 6, 2024

Business Branding Integration: Crafting a Cohesive Brand Imagine this – you're a consumer swimming through a sea of choices. You're bombarded by countless brands vying for your attention and loyalty. How do you decide which brand to trust and embrace in this competitive landscape?

Brand 76

Brand Branding Arts and Crafts Marketing 76

Inkbot Design

DECEMBER 14, 2022

Top 10 Best Books On Branding Design & Identity. The brand is the promise your product or service makes to your audience. Every aspect of your business, from packaging and product design to product naming and logos, should reinforce and strengthen your brand. Top 10 Best Books On Branding.

Brand 141

Brand Branding Publication Publishing 141

Inkbot Design

FEBRUARY 19, 2024

How to Pitch Your Designs to Clients Like a Pro So, you've spent countless hours crafting the perfect design. You've considered every tiny detail and are confident your creation will knock your client's socks off. Become an expert on your client! How do their designs, branding, and messaging compare?

Client 91

Client Presentation Brand Branding 91

Inkbot Design

JANUARY 7, 2024

The Branding Pyramid: A Strategic Framework Building a strong brand that resonates with target consumers takes careful planning and execution across multiple fronts. Enter the branding pyramid – a conceptual framework identifying the critical elements required to create a memorable, meaningful brand in the marketplace.

Brand 79

Brand Branding Production Marketing 79

Inkbot Design

NOVEMBER 17, 2022

Strategic Branding: Guide to Brand Strategy. Strategic Branding is a marketing strategy that allows brands to communicate their messages in distinct ways and help customers find a product or service. What makes your brand different? How do you plan to differentiate your brand ? Packaging and Labels.

Brand 130

Brand Branding Marketing Marketing 130

Inkbot Design

OCTOBER 7, 2023

Brand Personality Types: Key to Consumer Behaviour In the competitive business world, where brands vie for attention and aim to connect with their target audience on a deeper level, having a distinct brand personality can help them stand out. What Does Brand Personality Mean? Why is Brand Personality Important?

Brand 89

Brand Branding Marketing Marketing 89

Graphic Design Junction

MARCH 11, 2024

In today’s competitive marketplace, building a strong brand is essential for success. A brand visual identity which including brand logo, website, mobile app and stationery items are playing a pivotal role in shaping its perception among consumers, distinguishing it from competitors, and fostering loyalty and trust.

Brand 88

Brand Branding Inspiration Arts and Crafts 88

Inkbot Design

FEBRUARY 3, 2024

40+ Essential Tools for Branding and Marketing Establishing a strong, recognisable brand is crucial for any business looking to stand out in a crowded marketplace. This comprehensive guide explores the must-have tools for branding to help convey what your company represents and attract your ideal audience. Set visual hierarchy.

Marketing 79

Marketing Marketing Brand Branding 79

Inkbot Design

APRIL 29, 2023

Brand Attributes: Unlocking the Power of Your Identity Let me start by asking you a question: what do Apple, Nike, and Coca-Cola have in common? The answer is simple – an influential and instantly recognisable brand. So, let's dive in and unlock the power of your brand attributes. What Are Brand Attributes?

Brand 130

Brand Branding Advertising Advertising 130

Inkbot Design

JANUARY 20, 2024

Why Internal Branding Matters Internal branding refers to promoting a brand inside an organisation to align employees with desired brand values. It is crucial to business strategy, enabling companies to provide superior and consistent brand experiences. Shared brand values facilitate better teamwork.

Brand 88

Brand Branding Marketing Marketing 88