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Thirty hypotheses on interface aesthetics

UX Collective

In light of these answers, it seems aesthetics lacks a deep and precise definition. The term aesthetic refers to the appearance of sensory or intellectual appeal in the user experience of a product. For now, we are on a definition centered on sensoriality. temperature, vibration… (Nikolov).

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What is Brand Identity and How To Create a Great One: A Complete Guide for Marketers and Businesses (2019)

crowdspring

This is the most comprehensive guide online to creating a strong brand identity for your business or organization in 2019. A brand identity is the most effective way any organization (startups, small businesses, agencies, nonprofits, or others) can gain a competitive edge in an increasingly crowded marketplace.

Marketing 130
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Design Miami 2024 in Photos: Beads, Bioplastic Cars and Elephants on the Beach

Azure Magazine

The one upside to Miami traffic being so bad is that Miami radio is so good. Combine all these events with an underwhelming transit system, and it is not unusual to spend more than an hour in a car just trying to cross the MacArthur Causeway connecting the Miami Design District to South Beach. Let’s back up a bit.

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The Complete Guide to Media Buying and Advertising

Canny

Advertising is a communication tool at its core – a promotional activity that carries brand values to audiences around the globe. Some companies have thousands of eyes on their products and/or services. When choosing the right advertising path, it’s important to understand the various avenues a company/brand can take.