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Designing For Print Vs Digital: The Differences

Inkbot Design

Designing For Print Vs Digital: The Differences The debate between print and digital design has raged for years. What key differences must designers consider with emerging new technologies when creating physical print mediums versus digital platforms? Print can’t always keep up. x 11” or A4.

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5 Reasons to Use Direct Mail Advertising in Your Marketing Plan

Inkbot Design

5 Reasons to Use Direct Mail Advertising in Your Marketing Plan. This is because people find direct mail more reliable and effective than other forms of advertising. On the other hand, when they sign up for other types of advertising, they usually receive a lot of junk mail in return. They want to get accurate messages.

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Brand Awareness: Strategies, Examples, and Measurement

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There are plenty more ways to quantify whether people have heard of a particular name over time: social media listening tools don't just tell brands what people think; they also indicate whether or not someone is aware that brands exist. Because if I've seen a shoe brand advertised on T.V.,

Brand 93
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The Vibrant World of Japanese Graphic Design

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From ukiyo-e woodblock prints to manga comics, Japanese graphic artists are known for their creative visual expression. Ukiyo-e: The Origins of Creative Printing Ukiyo-e , or “pictures of the floating world,” were popular Edo-period woodblock prints and paintings depicting entertainment districts and daily life scenes.

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Sticker Marketing: Unleashing Creativity and Boosting Brand Awareness

Inkbot Design

Sticker Marketing: Unleashing Creativity and Boosting Brand Awareness Imagine walking down a bustling street surrounded by a sea of advertisements. Stickers can be affixed to practically anything: vehicles, laptops, product packaging, storefronts, and even on social media platforms.

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Digital Art Marketing: How to Develop a Strategy

Inkbot Design

Defining Digital Art Marketing Digital art marketing promotes and sells art through digital technologies and online platforms. This includes digital art (created using digital tools and media) and promoting physical artworks. Social media and digital content improve discoverability.

Digital 92
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Vintage Branding: Reviving the Classics for Modern Marketing

Inkbot Design

Yep, that's right – those deliciously retro logos , packaging designs, and advertising styles from decades past are making a serious comeback. And let's remember the storytelling potential of vintage packaging and advertising materials. And that's where vintage branding shines like a diamond in a coal mine.