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What is SEO Marketing and How Does it Work?

Inkbot Design

If you are searching for a product or service that you offer, your search engine will look for a website that has your keyword in it. If you are not ranking high enough, you will not be found when someone searches for your products and services. URL Structure: A structured URL is vital for search engines and users.

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Newspaper Advertising Guide: The Power of Paper

Inkbot Design

This targeted approach allows businesses to maximise their advertising efforts' impact and reach the audience most likely interested in their products or services. Types of Newspaper Ads Businesses can effectively use various newspaper ads to promote their products or services.

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Brand Naming: How to Name a Brand

Inkbot Design

They capture the essence of why your product exists and why it matters. Consider what makes your product unique, what change it creates, and what void it fills. Domain Name Check the availability of desired domain names to ensure your brand website has a memorable and relevant URL.

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Rebranded: How to know when it’s time for a Brand Refresh

Inkbot Design

If a person requires your product or service, you will be the first company they think of. 66% of consumers are willing to pay more for products from a more socially responsible company. 80% of male and 76% of female customers buy products from brands they know. They combined this with $100m worth of investment at its stores.

Brand 78
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How to Start a Design Blog (and Make Money) in 2021 – Ultimate Guide

Just Creative

Compared to previous years, starting a blog has never been easier than in 2020 and because we like you (and you’re reading this article), we’ll go step-by-step to help you create one today. In 2020, on average it can cost between $35 and $65 to start a blog. Starting a blog is one of the simplest things you can do online.

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Custom Website Design: Crafting a Digital Identity That Wows

Inkbot Design

Whether incorporating an interactive product configurator, a seamless e-commerce platform, or a user-friendly booking system, you can optimise your website to streamline the user journey and enhance their overall experience. By investing in a custom website design, you take a proactive step towards enhancing your brand's perception.

Digital 81
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50 Essential Books Every Graphic Designer Should Read in 2020

Shillington

So whether you’ve just started studying graphic design or are a seasoned professional, here are 50 essential reads, expertly curated by our Shillington teaching team and updated for 2020. Modernist aesthetics in architecture, art and product design are familiar to many. Buy the book. Logo Modernism (Design) by Jens Muller.