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Paula Scher and Jonathan Yeo launch online courses in design and painting with the BBC

Creative Boom

Described as the "master conjurer of the instantly familiar," she straddles the line between pop culture and fine art in her work. In a typical project in 2012, Scher created a new logo for Windows 8 that took it back to its roots as a window. Early in the development process, Scher asked: "Your name is Windows.

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Top 10 Best Logo Design Books for Designers

Inkbot Design

Behind every iconic logo is a meticulous design process that considers aesthetics, psychology, and memorability to create maximum visual impact. As a logo design expert, I have explored the canon of logo design literature to curate a list of the ten most insightful books for mastering this nuanced art form.

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The 50 Best Fonts for Logos in 2021

Design Wizard

In this construction logo , it gives the overall design a solid foundation, which is apt for the construction theme. In this construction-themed design, the all-caps display looks clear, firm, and structured. It’s no wonder Rochester looks so stylish, as it’s inspired by the early age of Victorian calligraphy and Art Deco.

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