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Maybe we don’t have to (re)brand everything

UX Collective

The prevalence of “corporate” (self) branding has created a market of digital mockups. Secondly, we oversaturate the market with those works and impress new prospective designers that this is the best way to brand yourself. Everyone could use a giggle now and then when they see a tacky shop sign seemingly made with Powerpoint.

Brand 100
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How Much Does Rebranding Cost?

Canny

You have changed which markets you target. Your brand strategy is the backbone of your brand and helps to enforce or reinforce your position in the market. Your brand identity is the visual element of your business’ brand and includes everything from your logo and colour palette, through to your website design and marketing materials.

Agency 147