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Paula Scher and Jonathan Yeo launch online courses in design and painting with the BBC

Creative Boom

And she certainly knows what she's doing as a teacher, having spent two decades lecturing at the School of Visual Arts, along with positions at the Cooper Union, Yale University and the Tyler School of Art. Across her lessons, Paula will explore the power of typography, logo creation and collaboration with clients.

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10 Signs You Need Help With Logo Design

Inkbot Design

Creating a logo will be challenging without graphic design , visual arts or marketing background. Designing a professional logo requires artistic talent and technical know-how to execute visual concepts. Similarly, a dentist understands dental procedures perfectly but not typography pairing principles.

Brand 95
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11 Modern Logo Design Trends: The Future of Visual Branding

Inkbot Design

Hand-Rendered Typography Custom-drawn letterforms are another way designers add an original flair to modern logo design. Typographic logos will remain prevalent in 2024, but brands increasingly request display and script typefaces over default system fonts. At its heart, logo design is compressed intuitive communication.

Brand 92
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How to Get a Logo Design Online: Ultimate Guide

Inkbot Design

Elements: A logo consists of various components, including typography , imagery, colours, and shapes. For example, a playful brand may use vibrant colours and whimsical fonts, while a luxury brand may opt for a minimalistic design and elegant typography. Simplicity: Simple logos tend to be more memorable and versatile.

Brand 74
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Vector vs Raster Images: Choosing the Right Format

Inkbot Design

Vector vs Raster Images: Choosing the Right Format Whether you're a seasoned designer or dipping your toes into the vibrant visual art world, one age-old question always arises: “Vector vs raster?” They extensively use logo creation, illustration, typography, iconography, and user interface design.

Vectors 52