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Gotham Font History: From GQ to the Barack Obama Campaign

Tuts Plus

In this article, we uncover the story of the Gotham font, the most used typeface of the 21st Century. If typefaces could represent one specific person, that would be Gotham as the Obama font. Some might even say it won him the election. In this article, we’ll talk about the Gotham typeface history, designer, and uses.

Fonts 116
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The 10 Best Fonts for Logo Design

Inkbot Design

Statistics show how much font choice affects brand perception – 93% of consumers say they're more likely to trust a company with a professionally designed logo. This made it well-suited for advertising new technologies and transport in the late 1920s and 30s. in 2000, Gotham has a sleek, modern, and urban aesthetic.

Fonts 111
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Why do we need smart(er) cities and how to build one

UX Collective

Then, as we investigate this new concept of ‘smart cities’ together, this primer introduces ‘how’ the smart city trend is being utilized, as well as how it is shaped and reshaped by innovation. Only in the 1990s did Dubai begin to diversify its economic portfolio, building new cities as seen in this photo.

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How to Choose the Best Font for Logo Design

Inkbot Design

For example, let's say you choose a bolded, italicised version of a classic font. Courier New – This typeface is simple and legible. Times New Roman – This typeface is a traditional and clean option. Once you've found complementary typefaces, it's crucial to think about the design for the entire branding campaign.

Fonts 98
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Top 10 Typography Artists Worth Following

Inkbot Design

When expressed in artistic and inventive ways, typography moves away from being only words arranged for print and becomes inspiring and exciting forms of design. One of the most influential American typography artists living and working in New York City, Christopher Wool uses a wide range of techniques and style in his works.

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