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House of Donuts Playful Visual Identity System

Abduzeedo

House of Donuts Playful Visual Identity System. abduzeedo Oct 15, 2019 Donuts, oh donuts! To make things even harder Mariana Font and César Romero created a colorful and fun visual identity for House of Donuts. Visual Identity.

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13 of the Most Successful Rebrands Ever (with Key Takeaways!)

Canny

Dunkin’s Rebrand Drops The Donuts. Not long ago, Dunkin’ Donuts became Dunkin’ (and on their cups and branded merchandise, even DNKN’). First of all they capitalised on the popularity of Dunkin’s coffee, and did away with the donuts. Brave move for a brand that had built it’s reputation on donuts. Anyway, ‘nuff said.

Brand 88
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Brand Repositioning: Revamping Your Company’s Image

Inkbot Design

It involves proactively shifting your brand identity , personality, messaging, and overall positioning. This reboot can take many different forms – tweaking your logo and visual identity, adjusting your product mix, redefining your target audience, or even pivoting to an entirely new market opportunity.

Brand 86
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What does it mean to design urban technology?

UX Collective

The work of this century is to build without fossil fuels, without systemic racism, without want. When Buckminster Fuller asked Norman Foster, now known as the architect of the Apple donut, “how much does your building weigh?” You can call it the Fourth Industrial Revolution if you like, or the Anthropocene.

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State of Branding: Ohio (from Ohio flags to Ohio brands)

Canny

This gives us the chance to look at the state of branding across a whole variety of areas to see how they shape their own identity. It’s definitely not playful, but as a flag, I guess it’s not meant to be! The Ohio seal on the other hand is much more playful, relaxed, and features a warmer color palette of oranges and greens.

Brand 78