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Standing out from the crowd with corporate identity design

Moo

Three very different companies unified by one common denominator: a strong corporate identity. When you read a brand name like that, chances are you instantly imagine the company’s swoosh logo design. The truth is there are many other factors to consider when it comes to corporate identity design. What is corporate identity?

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The Vibrant World of Japanese Graphic Design

Inkbot Design

These mascots appear across branding , merchandising, and promotions. They economically revitalise smaller regions through place branding and merchandising. Corporate & Brand Mascots Companies also utilise character mascots or “yuru kyara” for promotions and advertising. trillion yen.

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Secrets of Iconic Logos: Discovering Why They Work

Inkbot Design

Secrets of Iconic Logos: Discovering Why They Work Are you one of those people who can recognise a brand instantly based on its logo? From the design principles to the psychology behind them, we'll cover everything you need to understand how to create a powerful logo for your brand. Even if the name is not written alongside it?

Brand 143
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50 Essential Books Every Graphic Designer Should Read in 2020

Shillington

Why Fonts Matter by Sarah Hyndman. Fonts have different personalities that can create trust, mistrust, give you confidence, make things seem easier to do or make a product taste better. Mark van Wageningen uses wood-type printing to create award-winning multicoloured typefaces. New Branding for Businesses by Robert Klanten.

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59 Essential Books Every Graphic Designer Should Read in 2022

Shillington

takes a dive into branding work from across the world—from cannabis dispensaries in Portland to architecture studios in Melbourne. Why Fonts Matter by Sarah Hyndman. Fonts have different personalities that can create trust, mistrust, give you confidence, make things seem easier to do or make a product taste better. Buy the book.