Moo

MARCH 7, 2023

Three very different companies unified by one common denominator: a strong corporate identity. When you read a brand name like that, chances are you instantly imagine the company’s swoosh logo design. The truth is there are many other factors to consider when it comes to corporate identity design. What is corporate identity?

Corporate Branding 98

Corporate Branding Brand Branding Color 98

Inkbot Design

JANUARY 24, 2024

These mascots appear across branding , merchandising, and promotions. They economically revitalise smaller regions through place branding and merchandising. Corporate & Brand Mascots Companies also utilise character mascots or “yuru kyara” for promotions and advertising. trillion yen.

Graphic Design 40

Graphic Design Graphic Arts and Crafts Print 40

Inkbot Design

FEBRUARY 26, 2024

7-Colour Printing Presses Adding more inks to the standard 4-colour lineup further extends the achievable colour space. This allows richer, more vibrant colour reproduction.

Print 81

Print Production Corporate Branding Graphic Design 81

Inkbot Design

MARCH 20, 2023

Secrets of Iconic Logos: Discovering Why They Work Are you one of those people who can recognise a brand instantly based on its logo? From the design principles to the psychology behind them, we'll cover everything you need to understand how to create a powerful logo for your brand. Even if the name is not written alongside it?

Brand 143

Brand Branding Fonts Typography 143

Shillington

SEPTEMBER 14, 2020

Arranged in chronological order, the book shows the development of design, from early innovators such as Edward McKnight Kauffer and Alexey Brodovitch to key figures of mid-century Swiss Design and corporate American branding. New Branding for Businesses by Robert Klanten. Designing Brand Identity by Alina Wheeler.

Graphic Design 119

Graphic Design Graphic Arts and Crafts Print 119

Shillington

SEPTEMBER 22, 2022

takes a dive into branding work from across the world—from cannabis dispensaries in Portland to architecture studios in Melbourne. Branding In Five and a Half Steps by Michael Johnson. They were all branded by Michael Johnson, founder of Johnson Banks, and award-winning graphic designer and brand consultant. Buy the book.

Graphic Design 140

Graphic Design Graphic Arts and Crafts Publishing 140