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Brand Naming: How to Name a Brand

Inkbot Design

Brand Naming: How to Name a Brand What's in a name? The right brand name can make your business stand out, connect with customers emotionally, and convey what you're all about. Too often, entrepreneurs treat naming their brand as an afterthought. But brand naming deserves more careful thought and strategy.

Brand 98
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Brand Awareness Strategy: How to Increase and Keep It for Life?

Inkbot Design

Brand Awareness Strategy: How to Increase and Keep It for Life? A brand awareness strategy is a long-term effort that involves building brand equity over time through brand awareness, brand loyalty, and brand advocacy. It is a process of building your brand over time. Brand personality.

Branding 124
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Domain Name Value: Unearthing Digital Real Estate

Inkbot Design

In addition, easy-to-remember URLs tend to carry higher prices than those requiring multiple attempts before recall; one example is “cars.com”, valued at a whopping $872 million (in 2015!), At the same time, Taylor Swift famously bought up taylorswift.adult as preventative measures from misuse of her brand online!

Digital 104
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Observations of a portfolio reviewer

Creative Review

CREATIVES ARE EMBRACING BEING BRANDS. Most creatives are happy to do for themselves what they do for brands – stand for something, do good, start initiatives, get PR, create content etc. Personal branding is especially attractive to younger creatives as they have less real work to show. But don’t worry.

Portfolio 103
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Custom Website Design: Crafting a Digital Identity That Wows

Inkbot Design

Investing in a custom website design allows you to create a digital identity that aligns perfectly with your brand's personality and values. You can showcase your brand's story visually, compellingly and captivatingly, leaving a lasting impression on visitors that keeps them returning for more. The Power of Custom Website Design 1.1

Digital 105
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Announced: Brand New will Shift to Subscription Model

Under Consideration / Brand

After nearly 14 years of making Brand New free and open to everyone, the time has come to move into a paid subscription model. VERY IMPORTANT NOTE TO RSS SUBSCRIBERS: This is the last post you will receive in this specific URL. We have switched over to WordPress and, for now, have a new feed URL you can use. Client work.

Brand 59
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Why Your Website Needs a Mobile-First Design

Inkbot Design

A mobile-first approach to web design is actively encouraged to increase the chances of mobile users engaging with your website and interacting with your brand. From July 2019, mobile-first indexing became the Google default for all new websites. Your hreflang links point to the correct URLs.